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Swiggy, Dentsu Webchutney pay tribute to India’s Hunger Saviours

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On the occasion of Swiggy’s 4th anniversary, Dentsu Aegis Network’s digital agency Dentsu Webchutney, has launched a heartwarming film to pay an ode to Swiggy’s ‘Hunger Saviours’. It highlights moments from a day in the life of Swiggy delivery partners, delightfully capturing their spirit in keeping consumers hunger-free, come what may.

Ashish Lingamneni, AVP- Marketing, Swiggy said, “On our 4th anniversary, we wanted to celebrate and thank our delivery partners whose efforts form a significant part of the Swiggy experience. The film beautifully captures their day-to-day experiences highlighting the hard work and passion put in by our modern-day superheroes.”

Commenting on the film, GD Prasad, Client Services Director, Dentsu Webchutney said, “the delivery partner is an important stakeholder in the Swiggy ecosystem, and our attempt was to make a heart-warming film; one that would put a smile on your face at their relentless spirit.”

In just 4 years, Swiggy has disrupted the food delivery eco-system in India. On its way, Swiggy has changed how India eats, how restaurants design their menus, and how companies can delight consumers. For millions of Indians, ‘Swiggying it’ is a way of life and behind the scenes, Swiggy’s army of delivery partners work tirelessly to make this happen, day in and day out.

The film is conceptualized and produced by Dentsu Webchutney in association with Artisan films.

Film Credits:

Client: Swiggy

Client team: Ashish Lingamneni, Lohith Ramachandra, Swarnendu Mandal

Creative agency: Dentsu Webchutney

Creative: PG Aditiya, Ninad Gawhankar

Business: GD Prasad, Keerthi Kumar, Rahul Bajaj

Agency Producer: Meharunnisa Sahib

Production house: Dentsu Webchutney + Artisan Films

Director: Bibartan Ghosh

Music Director: Subhajit Mukherjee

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