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SBI launches a campaign with Neha Dhupia and Angad Bedi

MediaInfoline October 12, 2018
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SBI Life Insurance, one of the players in the insurance space and WATConsult, the digital and social media agency from Dentsu Aegis Network India, takes ahead the brands recently launched, #MainSeHum ka kadam to the digital space. They have launched a new digital video commercial featuring the soon-to-be parents, Neha Dhupia and Angad Bedi sharing their #MainSeHum journey.

The story revolves around the transition from being a single individual to a responsible family member. The campaign urges consumers to take #MainSeHum ka kadam and protect their family.

Credits:

Brand: SBI Life Insurance

Agency: WATConsult

Director: Rushil Byala

Assistant Director: Shara Ahmed

Script: Vedansh Shrivastava & Rushil Byala

Executive Producer: Aayush Dua

Production Manager: Ayub

D.O.P: Amogh Deshpande

Chief AC: Dinesh Acharya

2nd OP: Siddharth Sathyajit

Gaffer: Shantanu

Art Director: Nikita Verma

Costume: Meher Ahmed

Assistant 1: Vishwa Hemani

Assistant 2: Neha K Sharma

Makeup: Billy Manik and team

Sound Recordist: Mangesh

Offline Editor: Divyashree Samantaray

Colourist: Sebastian

 

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