PhonePe announced a partnership with Ola for a hassle-free cab and auto booking experience. Users can now book an Ola using the PhonePe app. With this integration, PhonePe users will have access to Ola’s multi-modal commuting offerings, along with the benefit of using the industry-first AutoPay feature.
The integration with Ola enhances the ecosystem and allows PhonePe users to pay for their mobility needs, which stands out as one of the most important daily use cases. With both the companies already catering to a large user base, this also becomes the first large scale implementation of AutoPay (through standing instructions) for ride bookings in India. Through AutoPay, users just need to link their preferred Credit/Debit card for a Ola ride in the PhonePe app once, and their ride-fare would automatically be paid at the end of every ride. Users also have the flexibility of setting and switching off AutoPay instructions anytime they want.
Commenting on the partnership, Rahul Chari, Co-founder and CTO, Phone Pe said, “Ola is the largest smart mobility player in the market and we are delighted to partner with them. With this partnership our users can enjoy the ease of using their preferred ride sharing app from within PhonePe while being assured of the reliability and integrity of their payments. Ola’s scale and reach, topped with our Auto-pay feature will enable greater convenience and control to our users while making payments seamless.”
Ankit Bhati, Co-founder and CTO, Ola, said, “At Ola, we are focused on building products and services that enrich customer experience on our platform. Through this integration, millions of Phone Pe users will be able to avail Ola’s services and offerings seamlessly. Such partnerships drive the vision of Digital India, getting more users to experience the benefits of online services. As two of India’s popular homegrown brands, we will capitalise on each other’s strengths to enable smart, sustainable and inclusive mobility for India.”
The Ola micro-app is also a big technology milestone for PhonePe as it has been built ground-up by the PhonePe team using the Ola developer platform. It is the first of its kind mapping application using react native that provides not just location but navigation with directionality, matching the experience of native iOS and Android maps.PhonePe has abstracted a lot of common functionalities like tracking, status notifications, in-app communication that other in-app categories can exploit. In the future, these will be available for other partner apps as well.
This partnership is part of PhonePe’s vision of being an open payments ecosystem, enabling businesses of all sizes to build and deploy apps on its platform with a unified login and payments experience for its users. This will enable businesses to reach out with their services to a highly relevant and rapidly growing base of over 100 million PhonePe users.
Going forward, PhonePe is rapidly adding partners in the travel, hospitality, ticketing and food segments to its micro-app platform.