The Global Customer Engagement Forum (ACEF) AWARDS awarded 93.5 Red FM for the Best use of Celebrity Endorsement in Digital Marketing. RJ Malishka was present to receive the honours and was seen flaunting the award with the Red FM Team. Red FM also bagged awards for various BTL campaigns like Chaar Bottle Roz Ka, Agle Show Teri Car Se, FM for Musicom, RED FM Ka Thappa, Mumbai Khadde Mein, etc.
The Individual Award for Customer Engagement Professional of the Year were honoured to Rubeena Singh, CEO, iProspect, Manish Devadiga, Head – Digital Marketing, Kanakia Spaces Realty Pvt. Ltd., Himanshu Agarwal – Reliance MF, Nikhil Rastogi, CMO, Citi Bank India, RJ Deevanganaa – FM Tadka , RJ Raashi – Radio City 91.1FM, RJ Ashish and RJ Kisna – 93.5 RED FM.
ACEF 7th Edition Awards received 621 entries from over 200 Companies and they competed for their Best Campaigns, Creatives and Activities done in Marketing i.e. Digital Marketing, Mobile Marketing, Radio, Television, Newspaper, Out Of Home Media, Events and Promotions, Retail Touch Points and Merchandising, BTL Activities, Online Media, Non Traditional Media, Data Driven Marketing, Email Marketing, Word of Mouth Marketing, Customer Service, Experiential Marketing & PR
The renowned and respected Jury Members for ACEF 2018 Awards were K V Sridhar (POPS) Hyper Collective, Vani Gupta (Pepsico), Sujan Roy (Tata Motors), Sergio Spaccavento, Executive Creative Director, Conversion (Advertising Agency-Italy), BOBBY MCGILL, Branding In Asia (Korea)and ranking officers from YES BANK Limited, Ernst & Young LLP, DB Corp, ŠKODA AUTO India Pvt. Ltd, Bajaj Electricals Ltd, Landor, Mahindra & Mahindra, Lava International Ltd., Idea Cellular Ltd., Nissan Motor Corporation, SIESCOMS Centre For Alumni Relations, Apollo Hospitals Enterprise Ltd., and also from Sri lanka, S.Korea, Australia and UAE.
The Speakers of the Forum were Sergio Spaccavento, Executive Creative Director, Conversion (Advertising Agency-Italy), Pradeep Dwivedi, CEO, Sakal Media Group, Vani Gupta, Marketing Director-Indian Snacks & Foods, Pepsico India, Rubeena Singh, CEO, iProspect, Venkat Mallik, Co-Founder, Chief Strategy Officer, Tidal7 Brand and Digital, Imran Qadri, Group Product Marketing Manager, Nissan Motor Corporation, Mandeep Singh, Deputy Vice President-Marketing, Aegon Life insurance and RJ Malishka Mendonsa, Red FM 93.5.
This Unique program organized on 7th April in Westin was a celebration for CMOs, VPs of Marketing, Brand and Product Managers, Advertising Agencies, Innovative Brand Engagement Practitioners, Consumer Insight Professionals, Researchers, Marketing Agencies, and others.