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Kids to have #SchoolKiMasti time with Nickelodeon’s brand-new range of kiddie products

MediaInfoline April 13, 2018
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Nickelodeon is all set to drive away the back-to-school blues as Viacom18 Consumer Products returns with their new range of exciting kids’ products. The range of products for school-going kids features famous Nicktoons – Dora the Explorer, Motu Patlu, Superkid Shiva and Peppa Pig. For those with a passion for sports can also opt to choose from an exciting new range of back-to-school products from FC Barcelona.

Kids can eagerly look forward to a new term at school and to make this fun, Viacom18 Consumer Products is all set to kick start its new campaign #SchoolKiMasti under the brand Nickelodeon. The brand is geared up to take interactivity and engagement with their audience to a whole new level with their latest back-to-school product range. As a part of this campaign, Nickelodeon is all set to make school time “masti time” by bringing their favorite Nicktoons straight out of the television and Voot Kids app, making them a part of their daily lives by becoming their best friend and companion on multiple occasions.

The campaign is about how school is the reason behind this ‘masti’ season for kids all over the nation. The entertaining duo Motu Patlu and Dora the Explorer will be seen on school bags, pencil boxes, lunch boxes & water bottles, are available at kids’ favourite stores: Hamleys, Toys R Us, Big Bazaar, and Tupperware & Amazon. The campaign showcases the variation of the new range of back-to-school products and at the same time represents multiple styles for kids according to their preferences. The new collection includes fresh designs that reflect the passion and love for Nicktoons amongst children. From the colorful and vibrant Motu Patlu bags to impressive lunch boxes & water bottles by Dora to fun and stylish merchandise from FC Barcelona for pre-teens there is something for everyone.

With a focus of making going to school even more fun, the Viacom18 Consumer Products back to school range of products are now available for consumers across key retail stores and e-commerce websites.

So, what are you waiting for, get shopping for the new school year now with Viacom18 consumer products, back to school range.

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