Banijay Asia ropes in industry veteran Rishi Negi as COO

Deepak Dhar led Banijay Asia, which recently announced its entry into the region with a commitment of producing scripted and non-scripted content across genres including digital and films for India and South East Asia, has announced the appointment of Rishi Negi as Chief Operating Officer.
Negi joins Banijay Asia with over two decades of expansive experiences across entertainment, hospitality and retail. His repertoire of work includes key positions to drive growth strategies across corporate giants like Emerald Asia Media, Fame India Limited, Pizzeria Restaurants Pvt. Ltd. and Taj Group of Hotels amongst others.
Talking about his new role, Rishi Negi, COO of Banijay Asia, said, “Partnering with world’s largest content creation group is definitely going to be exciting. Deepak Dhar’s vision is to build Banijay Asia as undisputed leader in the content space for the region, and I am looking forward to working with him closely in this journey. With so much happening in the entertainment industry, we aspire to produce some exceptional and challenging content across genres.”
Banijay Group recently entered the Asian market in partnership with media veteran Deepak Dhar. The newly formed entity, Banijay Asia, will produce content, fiction, non-fiction, digital programming and films, across platforms.
“We are extremely delighted to have Rishi on-board the Banijay family. His vast experience and expertise is the perfect addition to our growing team and I am confident he will add much more momentum to our journey of becoming leading content producers in the region”, signed off Deepak Dhar.