Halcyon Media, a fast expanding content and communication agency, has created a mouth watering campaign showcasing popular cuisines across the country. In an effort to reach out to people from new markets, the agency has ...
In September 2015, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 54 out of 84 advertisements. Out of 54 advertisements against which complaints were upheld, 13 belonged to the Personal and Healthcare category, followed by 7 ...
Yummylicious, chocoyumyum, slurrrrppyyy…these are some of the words which will come to your mind with the first sip of the new and improved Chocolate Horlicks. GSK Consumer Healthcare is re-launching the chocolate flavour of its ...
Kotak Life Insurance has rolled out a new digital campaign, ‘Ab Meri Baari’ for their latest Active Retirement plan. It has launched with an inspiring digital video commercial that speaks about the life of a ...
For decades, mothers have relied on fresh milk to fulfill their growing children’s nutritional needs. But with increasing fear of adulterants such as hydrogen peroxide and caustic soda, there is a deep sense of discomfort ...
ShopClues, India’s largest managed marketplace rolls out another witty and engaging TVC, this time to highlight the incredible propositions offered on its Sunday Flea Market. Through the ad film, ShopClues showcases how shoppers gasp with ...
In August 2015, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 87 out of 117 advertisements. Out of 117 advertisements against which complaints were upheld, 37belonged to the Personal and Healthcare category, followed by 41 ...
A step forward in life is usually symbolized with an upgrade in physical goods that come at a price. But often an upgrade in mindset brings about a change which reaps benefits without compromising on ...
The choice a consumer makes in choosing Truly Pure milk can have a deep and widespread impact on rural farmer lives which will bring a “Paribartan”. This will have a dual impact – consumer families, ...
HE, the deodorant brand from the house of Emami Ltd, initiated the concept of celebrating International men’s day on 19th November last year. On the occasion, the brand published anthem #ShowMenSomeLove which went viral gaining ...
