Category: Advertising

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IAA’s Advertising & The 5 Senses

The International Advertising Association (IAA) India Chapter’s Young Turks Forum hosted Rajeev Raja, Founder & Soundsmith, BrandMusiq at the fourth session of the...

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Tata Communications launches a new brand campaign in India

Tata Communications, a leading provider of A New World of Communications™ today announced the launch of a major multi-channel brand campaign in India. Designed to...

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BankBazaar.com’s Wedding Campaign Urges Youth to “#PlayYourPart”

BankBazaar.com, India’s leading financial marketplace, today unveiled a video (https://www.youtube.com/watch?v=KMrmA7JvwzQ) as part of their unique digital campaign...

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DBS Bank Tickles Your Funny Bone With Record Breaking Topical Videos on YouTube

DBS, known as Asia’s Safest Bank has collaborated with José Covaco, an internet celebrity, for a series of 20 intriguing and funny videos as part of their campaign...

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DSP BlackRock Mutual Fund launches its investor education campaign

DSP BlackRock Investment Managers Pvt. Ltd, one of the premier asset management companies in India, today announced the launch of its new multi-platform investor...

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ASCI Upheld Complaints Against 152 Out Of 209 Advertisements

 In August 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 152 out of 209 advertisements. Out of 152 advertisements against which complaints...

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Winter is coming! Himalaya’s new Body Lotion TVC welcomes it with a ‘Soft Touch’

The Himalaya Drug Company, one of India’s leading Wellness and Personal Care brand launched a new TVC today for Himalaya Cocoa Butter Intensive Body Lotion, with a...

Vishal-Ahluwalai-GREY

GREY group India adds a Dash of Shararat in New Britannia Cake campaign

Who doesn’t love cakes? And when that cake is yummier than the usual fare, there seems to be a lot of competition around who gets to eat it. The starting point of this...

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‘Yaaron se Bane Hum’ says McDowell’s No.1 Soda in their brand new campaign

McDowell’s No.1 Soda by United Spirits Limited – a Diageo group company has launched the ‘Yaaron Se Bane Hum’ campaign, which is an evolution of its iconic...

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Don’t be a ‘bakra’ says Droom’s new TVC campaign

Buying or selling a pre-owned vehicle can be a big hassle, especially when it comes to the pricing. But what if consumers could get a fair price of a vehicle within 10...