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TATA Motors web film Conceptualized by Soho Square Mumbai

MediaInfoline May 7, 2018
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TATA Motors, working with Soho Square (Mumbai), have created a bold, innovative web film from the POV of a parking lot’s security cameras.

Anuraag Khandelwal, ECD, Soho Square: The film is a smart, clutterbreaking and welcome addition to the automotive category. It catches you off guard – you don’t realize it’s an ad till the very end.

The footage is up on youtube and can be watched here : here

CREDITS:

Agency: Soho Square Advertising & Marketing Communications

CCO and Chairman: Sumanto Chattopadhyay

ECD and Creative Head, Mumbai :AnuraagKhandelwal

Creative: David Vaz, ShahrukhIrani, Anurag Agnihotri

Director: PorusKharegat

Production House: Box Office

Line Producer: Splice Studioz

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