Crosshairs Communication bags PR mandate for Cipla’s skincare brand Rivela DermaScience

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Public Relation and social media agency Crosshairs Communication added a new name to its clientele, Rivela DermaScience – a skincare brand by global giant Cipla. Crosshairs will now be responsible for managing the brand’s key messaging across the Indian markets.

Rivela Dermacience is a science backed skincare brand from the trusted house of Cipla which is developed by scientists and evaluated by dermatologists. Crosshairs will enable 360-degree PR solution for the brand and ensure its reach to its target audience.

Stuti Jalan, Founder & Managing Director of Crosshairs Communication said, “Crosshairs Communication persistently strives to meet the expectations of the brands on board. We are experts at addressing the brand’s communication objectives and image-building requirements. We are ecstatic to expand our expertise in the beauty segment with a revolutionary brand from a trusted Indian MNC like Cipla.”

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