Evolve Digitas has won the Social Media & PR mandate for a fitness equipment company that is currently the only exporter of outdoor fitness equipment in India, Grand Slam Fitness.
The account will be managed by the agency’s NCR Office and the mandate includes Social Media, overall planning, brand building, PR activities, awareness campaigns, product launches, events and other outreach activities. Evolve Digitas will also be responsible for developing effective digital engagement strategies to amplify the GSF’s online and social presence.
Commenting on this association, Prateek Sood, Director, Grand Slam Fitness said-“We are delighted to have Evolve Digitas on board and hoping that Evolve Digitas will help us to connect more with the digitally inclined. We were impressed with the comprehensive approach by Evolve Digitas and feel that this association would be a good fit. We are delighted to choose them as our public relations and digital partner”.
Speaking on the win, Aparna Gupta, Managing Director, Evolve Digitas said, “We expect to meet and exceed the mandate entrusted to us by Grand Slam Fitness and strive to make brands valuable to the world. One of our biggest strengths is making health & fitness brands more robust and will also help to upscale its business with data and analytics-driven approach”.
With a Presence across Asia, India, Middle East & Saudi Arabia, Evolve Digitas is a global top 10 digital consulting company headquartered in Singapore. The company offers a unique cross border e-commerce solution to global businesses. It engages with clients looking to diversify and grow by enabling Digital tech and marketing Solutions.
Grand Slam Fitness is a pioneer in the Health and Fitness Industry for nearly 30 years. The brand now deals in True Fitness, Training Wall, XPT by Grand Slam Fitness, Landice, TuffStuff, Turbuster, Octane Fitness, and WattBike. The brand has been associated with award-winning and world-class brands.