The co-living startup company, COVIE awards its PR & Communications mandate to Grey Cell Public Relations. The mandate will include Grey Cell PR to handle PR campaigns and implementing strategies in an organized manner for developing the brand.
Commenting on the alliance, Abhishek Kumar, Co-founder, COVIE said, “A few months ago, when we were scouting for an agency for the PR mandate for COVIE, I happened to meet Madhukar from Grey Cell Public Relations. After multiple discussions, brainstorming, we found them suitable to carry forth our mandate. We have decided to take it ahead. I hope their able team will bring the best mileage and image for our brand.”
Madhukar Kumar, Founder, and chief strategist, Grey Cell Public Relations, said, “We are delighted to have partnered with COVE, a co-living space for people of all ages. I can assure that our collaboration with COVIE and the entire team will bring great energies to work together with enthusiasm, which will benefit both organizations. We would love to create the right positioning and top of the mind recall value for COVIE.”
COVIE is a fully furnished and serviced community living space that creates an inspiring and collaborative environment. In COVIE, one gets the option of choosing custom-designed shared or private rooms. The brand serves working professionals, students, and senior citizens under the brands named COVIE Liv, COVIE Ed, and COVIE Plus. The co-living space aims at enhancing the experience with a good quality of life as it says, Better Living for All!
Grey Cell PR is a consultancy of public relations, consulting solutions, and media that covers the Republic of India. The firm works with firms from every industry including Professional Services, Technology, Corporate, Education, Startup, Fintech, and Healthcare. The agency is based out of New Delhi having its branches in Mumbai and Bangalore, along with associated offices all across the country.