The leading startup focused on improving intercity bus travel space, zingbus has awarded its PR mandate to Grey Cell Public Relations, one of India leading PR firms. Grey Cell Public Relations will work towards the development of the brand in this alliance and handle the PR campaigns and implement its strategies in an organized manner.
Across digital platforms and social media, zingbus is already the highest-rated bus line in the country. End-to-end standardized intercity travel experience is delivered by zingbus as it aggregates fleets of buses at affordable prices. ‘Right to affordable and dignified travel is fundamental to human existence and development’; this is what the emerging brand in the intercity bus services believes and it aspires to provide access to affordable, safe and reliable travel to everyone.
Commenting on the alliance, Prashant Kumar, cofounder, zingbus said, “We are extremely pleased with this collaboration with Grey Cell Public Relations as we look forward to the great PR experience which Grey Cell is going to offer us. I am very sure it would be a fruitful experience for the emerging market presence of our brand and valuable bus services which we would offer to our customers.”
Madhukar Kumar, Founder and chief strategist, Grey Cell Public Relations, said, “we are really excited with this new strategic collaboration with zingbus, one of the finest bus services in India. We look forward to working with zingbus leadership team and helping them build an amazing market presence for the brand with our committed and dedicated team like we have done for many new economy businesses in the past.”
Covering the republic of India Grey Cell PR is a consultancy of complete public relations, media and consulting solutions. The firm currently works with various businesses across industries such as Fintech, Corporate, Healthcare, Technology, Education, startup and Professional services. Grey Cell was founded in 2005. Having branch offices in Bangalore and Mumbai and associate offices across India, the headquarter of the agency is based in New Delhi and the strong professional team serves clients across India and abroad.