The 23 Watts, a new age PR+++ consulting firm, has had a bright start to 2022 with five new mandates across sectors in just the first two months of 2022. The niche and artisan communications consulting add a mixed bag of mandates that include media relations, brand communications, equity building and integrated communications.
The new mandates, ranging across sunrise sectors are
- Zypp Electric- country’s leading D2C EV brand
- Vidyashilp University- a private University sculpting leaders of tomorrow
- KalaGato- a Data Intelligence and management platform
- Hippo Stores- India’s first building products wholesale retail store
- Tunez- a premium range of audio and connectivity products
Speaking on the announcement, Kirti Singh, Chief Operating Officer, The 23 Watts, said, “We pride ourselves as a PR+++ firm leveraging communications to solve business challenges for our clients. Over the last two years we have managed to be the trailblazers of light for all our partners. With the world changing around us in the last two years, we are happy to have built a reputation with our work during our short stint and carve a niche identity for ourselves.”
Shubham Arora, Assistant Manager, The 23 Watts, “Most of these mandates allow us to use our creative freedom to drive awareness and equity for them. We are happy to be associated with clients that see beyond the regular and are partners in the journey. We take immense pride to have been chosen by so many rising companies as their PR partner of choice.” Shubham will drive mandates on Zypp and KalGgato.
The new age PR++ consulting firm believes in the Extraordinary; defined as Purposeful comms + Priority work + Productivity through defined processes.
The 23 Watts aims to revolutionise the way PR is perceived in the country by bringing a marketing approach to PR. An approach which is audience-focused, has engaging content and delivers measurable results; so that PR also matters. The company strongly believes that this is the time for technology to drive awareness and be at the forefront of bringing innovation in all industries including communications.