Industrybuying.com, an online platform, featuring an exclusive range of utility products for all industrial purposes, fortifies its leadership team by hiring veterans in the marketing and business development verticals. The key hires who joined Industrybuying as part of the expansion are Mr. Ravi Verma as VP Marketing and Mr. Anuj Tiwari as the Head of Business Development.
Elaborating further on the hires, Swati Gupta, Co-Founder, Industrybuying.com commented, “As our focus continues to be building a robust and profitable business, filling up the senior management positions was the next logical move after the fund raising. We are happy to be able to rope in the experts behind some of the Industry giants and are really looking forward to the value, innovation and transformation they bring in to the company. I sincerely hope that this association is a lasting one and is able to meet the bottom line of the company”.
Ravi has around 8 years of rich Technology, Digital Marketing and Analytics experience and has majorly worked for high-growth early stage E-commerce Start-ups. He was a core member of the marketing team at Snapdeal and has also led Digital Marketing at Apollo Munich Health Insurance. Ravi is an alumnus of IIT Kanpur and IIM Lucknow.
At Industrybuying, Ravi heads the marketing team armed with rich experience in E-commerce, Online Consumer Buying Behavior and Disruptive Marketing. His profound understanding of this space enables Industrybuying to continue growing at a rapid pace and gradually cement the company’s position as the Market leader in B2B Ecommerce market.
Similarly, with more than 16 years of work experience, Anuj has been a start-up specialist and has been a part of multiple new business creation. (ITC Foods start-up team, India country start-up for Randstad Holding, Honeywell Connected Homes) He has significant managerial experience in creating, scaling up and managing sustainable businesses, which is critical to the current growth phase of Industry buying.
Thriving on his strong B2B customer understanding, he is responsible for product distribution, portfolio management, pricing and customer marketing in the organization. His has held a broad range of leadership roles across sales, operations, technology innovation and brand marketing, which helps him to provide cross functional leadership required in the company, as it rapidly climbs the growth gradient.