Popular Online Streaming Service Spuul Ties Up With Dharma Productions
Spuul, the popular digital video-on-demand (VOD) platform for Indian and regional content has added movies from Bollywood’s leading film producers – Dharma Productions, to its existing library. This move is keeping in line with their strategy for 2016 to become the dominant player in Indian movie content – both Bollywood & regional.
In addition to Hindi version of “Bahubali” – one of the highest grossing movies of Indian Cinema which the production house had released – other blockbuster movies including but not limited to Kapoor & Sons, Kuch Kuch Hota Hai, Kabhi Khushi Kabhie Gham, Kal Ho Na Ho, Kabhi Alvida Na Kehna and Humpty Sharma Ki Dulhania, will be added to the library for Spuul’s premium subscribers in countries rich in the Indian diaspora. This is a non-exclusive deal for territories outside of now.
These movies will be available across platforms like Web, Mobile (iOS, Android), Smart TV (Samsung, Panasonic, LG), Airplay on iOS, Fire on Amazon and Chromecast on Android)
Speaking on this strategic development, Subin Subaiah, CEO, Spuul Global said, “We are extremely excited to partner with Dharma, and to add their films to our library. Movies from Karan Johar’s production house continue to be a favourite amongst film lovers, and we’re only facilitating a platform for viewers to watch their all time favourite films.”