SHAREit, a leading one-stop content platform, is constantly aiming to provide its users with an array of content ranging from regional movies to bollywood music and so on. To add to this SHAREit has now joined hands with Speed Records, worlds largest Punjabi music label. With the alliance, SHAREit has also acquired exclusive internet rights for 2 years of the Punjabi movie Sajjan Singh Rangroot starring Diljit Dosanjh superstar of the Punjabi film industry.
SHAREit is building a digital ecosystem where consumers across geographies in India can discover, consume, and transfer content through a single platform. In a span of two month, SHAREit has signed deals wit many content aggregators. SHAREit recently acquired South Indian movie app Fastfilmz, collaborated with Times Music, Comedy One with an aim to provide a plethora of content to all the consumers.These partnerships with all the local content generators and aggregators has been finalized in order to become the largest source of entertainment for all their users in India.
Commenting on the partnership, Mr. Jason Wang, Managing Director, SHAREit India, said, “To win India, the company needs to reach out to a wide userbase which lies in the Tier 2 and Tier 3 cities. These consumers prefer consuming content in regional language as they can easily connect with it. We understand the requirements of our consumers are partnering with local content aggregators to be able to deliver quality content to our consumers . Our collaboration with Speed Records will help us put a strong foothold in the Punjabi market and help in increasing our userbase.”
Mr. Satvinder Kohli, MD, Speed Records also commented on the collaboration saying, “We are totally excited to collaborate with SHAREit, with the proliferation of some many platforms in the market, it is feasible for the user to discover content now and the kind of base SHAREit enjoys, it’s viable to our content. we are excited and full of zeal to transform the partnership into a big game changer. Speed Records vision is always entertaining more people with our music and movie and this partnership is just an extension of it..”