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Sri Sri Tattva strengthens its online presence by tying up with Big Basket

MediaInfoline January 18, 2018
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Sri Sri Tattva, one of India’s leading health and wellness FMCG firm, is set to announce a comprehensive strategic partnership with BigBasket.com. This will further enable their products to reach customers across India with unprecedented precision and effectiveness through the online major’s robust delivery network. Sri Sri Tattva will make available over 120 of its front runner products to the growing customer base of BigBasket.com. These include 44 products in the Personal Care range, consisting of 6 sub categories and 82 products in the Food Range, consisting of 8 sub categories. Sri Sri Tattva will also add to its existing range of groceries and staples, including organics in the new financial enhancing the premium offerings in this space from the portal.

This partnership will give a great opportunity to modern-day consumers who are more aware and particular about their health and lifestyle needs. Healthier alternatives like Organic Brown Sugar, Rock Salt, Organic Cold Pressed Virgin Coconut Oil and Ghee made from cow’s milk will be more accessible to households across India with supplies in multiple regions from 26 cities. This comprehensive range of cooking products was launched at the India Food Forum.

Customers can look forward to the multiple offerings through an exclusive page of the Sri Sri Tattva on BigBasket.com.

Tej Katpitia, CEO, Sri Sri Tattva said, ‘We are delighted to take this partnership forward and cater to the evolving needs of discerning customers nationally in the health and wellness space. We are sure with Big Basket’s efficient and on time deliveries, Sri Sri Tattva’s quality offerings will reach maximum households across the nation. ~ Tej Katpitia, CEO, Sri Sri Tattva.”

Mr. Hari Menon, CEO, Big Basket said, ‘Our partnership with Sri Sri Tattva is a great way to cater to our health conscious consumers. With their focus on producing high quality products and with consumers now getting more and more health oriented, this partnership is a Win-Win. We are delighted to take this partnership forward and are committed to make it a big success.

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