Choudhury Rajeshwari

Twitter introduces voice messages in India

Twitter Blue Check Verification fee – A smart business move

A stir went onto the world when Elon Musk announced the deal of $44 billion to own Twitter. The acquisition was completed on 27th October. After joining the social media...

We witnessed our sales jump by at least 80% of the monthly average: Ashish Tiwari, CMO, Home Credit India

Home Credit brand campaigns worked wonders for consumer connect, sales zoomed in festive season: Ashish Tiwari, CMO, Home Credit India

After two year long halt, this year’s festive season is much anticipated from consumer and brand perspectives. According to the latest Axis my India report, 20% of...

Approaching Tier II and Tier III cities with our latest release in the Festival Bundle: Vikram Agarwal, Managing Director, Greendot Health Foods Pvt. Ltd.

Approaching Tier II and Tier III cities with our latest release in the Festival Bundle: Vikram Agarwal, Managing Director, Greendot Health Foods Pvt. Ltd.

After two year long halt, this year’s festive season is much anticipated from consumer and brand perspectives. According to the latest Axis my India report, 20% of...

Our business on books for Oct-December is at 85%+ currently: Pratik Mazumder, Chief Marketing Officer, Club Mahindra

Our business on books for Oct-December is at 85%+ currently: Pratik Mazumder, Chief Marketing Officer, Club Mahindra

After two year long halt, this year’s festive season is much anticipated from consumer and brand perspectives. According to trends in booking, the festive season is at...

"Before Zee Biskope, I don't think there had been so many recognitions for the Bhojpuri category": Amarpreet Singh Saini, Chief Channel Officer, ZEE Bhojpuri Cluster

“Before Zee Biskope, I don’t think there had been so many recognitions for the Bhojpuri category”: Amarpreet Singh Saini, Chief Channel Officer, ZEE Bhojpuri Cluster

ZEE Biskope, the leading Bhojpuri entertainment channel by Zee Entertainment Enterprise Ltd., has garnered immense appreciation for its marquee marketing campaigns. It...

Yatra.com have rolled out a campaign, #KhushiyonKiYatra: Nitika Khanna, Vice President - Brand Strategy, Yatra.com

Yatra.com have rolled out a campaign, #KhushiyonKiYatra: Nitika Khanna, Vice President – Brand Strategy, Yatra.com

After two year long halt, this year’s festive season is much anticipated from consumer and brand perspectives. According to trends in booking, the festive season is at...

People can rely on redBus to arrive home in time for the festivities commitments: Pallavi Chopra, SVP, Brands – Head Of Marketing, redBus

People can rely on redBus to arrive home in time for the festivities commitments: Pallavi Chopra, SVP, Brands – Head Of Marketing, redBus

After two year long halt, this year’s festive season is much anticipated from consumer and brand perspectives. According to trends in booking, the festive season is at...

YouTube logo

New YPP to attract more creators to leverage YouTube’s services in innovative way

According to a recent update by the online video-sharing giant YouTube, Shorts video creators can opt for the YPP with 1,000 subscribers. The announcement also...

Our platform promotes digital payments through cashless transactions- Amit Gupta, MD, Rupay Bachao

“Our platform promotes digital payments through cashless transactions”: Amit Gupta, Founder, KMKD Rupay Bachao LLP

Within a few months of its launch, Rupay Bachao has enrolled more than 500 brands and targeting to work with 50,000 more brands by the end of this fiscal year. Several...

Festivities work well for the Ice Cream category: Milind Pingle, CEO, Allana Consumer Products Pvt Ltd

Festivities work well for the Ice Cream category: Milind Pingle, CEO, Allana Consumer Products Pvt Ltd

After two year long halt, this year’s festive season is much anticipated from consumer and brand perspectives. According to the latest Axis my India report, 20% of...