Tata Motors introduces two new variants in the Altroz lineup, the XM and XM(S), featuring high-end features such as an electric sunroof, making it the most affordable premium hatchback with a sunroof. The variants will be positioned between the Altroz XE and XM+ models, offering customers more options in the popular premium hatchback segment.
Our Analysis and Commentary
Tata Motors Expands Altroz Line-Up with Affordable Premium Variants
Tata Motors has once again proved its commitment to providing affordable and premium vehicles with the launch of two new variants in the Altroz line-up. Priced attractively at INR 6.90 lakhs and INR 7.35 lakhs, the XM and XM(S) variants offer high-end features, including an electric sunroof in the XM(S), making the Altroz the most affordable premium hatchback with this luxury feature.
The introduction of these variants is a strategic move by Tata Motors to broaden the appeal of the Altroz, which is already a best-selling premium hatchback. By positioning the XM and XM(S) between the XE and XM+ variants, Tata Motors ensures that customers have more options to choose from based on their preferences and budgets.
Both the XM and XM(S) variants are equipped with a range of impressive features, including steering-mounted controls, driver seat height adjuster, electrically adjustable and foldable ORVMs, R16 full wheel cover, and a premium-looking dashboard. The XM(S) variant goes a step further with the inclusion of an electric sunroof, adding an element of luxury to the driving experience.
One notable aspect of this launch is that Tata Motors has made four power windows and remote keyless entry standard across all manual petrol variants of the Altroz. This showcases the brand’s commitment to providing convenience and comfort to customers without compromising on affordability.
Moreover, the existing Altroz 1.2 Revotron Petrol Manual variants have also received noteworthy additions. The XE variant now comes with rear power windows and remote keyless entry with follow me home lamps, enhancing the overall functionality and convenience. Meanwhile, the XM+/XM(S) variants have been upgraded with a reverse camera, driver seat height adjuster, cruise control, and a top-end dashboard look. The XT variant boasts features such as driver seat height adjuster, R16 Hyperstyle wheels, and a rear defogger.
Tata Motors has undoubtedly made a significant impact on the Indian automotive market with the Altroz line-up. The introduction of these new variants not only expands the options available to customers but also raises the bar for premium hatchbacks in terms of features and affordability. With Tata Motors’ dedication to innovation and customer-centricity, the Altroz continues to solidify its position as a top choice for those seeking a stylish, feature-packed, and reasonably priced hatchback.
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Tata Motors Launches New Variants in Altroz Lineup
Tata Motors today announced the launch of two new variants in the Altrozline up, the XM and XM(S), priced attractively at INR 6.90 lakhs and INR7.35 lakhs, respectively (ex-showroom, Delhi). The introduction of high-endfeatures in these variants including the electric sunroof in XM(S) makesAltroz the most affordable premium hatchback to be offered with a sunroof.The XM and XM(S) variant will be positioned in between the Altroz XE and theXM+, thereby broadening the appeal of this best-selling premium hatchback.These variants will only be available in the 1.2 L Revotron petrol enginewith manual transmission.
About the Altroz line up extensions:
The Altroz XM variant will come equipped with high end features such assteering-mounted controls, driver seat height adjuster, electricallyadjustable and foldable ORVMs, R16 full wheel cover and a premium-lookingdashboard. The XM(S) will additionally boast an electric sunroof. Customerswill also be able to enhance these cars with a bigger infotainment system asper their choice from the Tata Motors accessories catalogue.
As an added advantage, the Altroz will now offer four power windows andremote keyless entry as a standard feature across its manual petrolvariants. Along with this there are several additions to the existing Altroz1.2 Revotron Petrol Manual variants as well.
- XE variant: will now come with rear power windows and remotekeyless entry with follow me home lamps
- XM+/ XM+S variant: will be equipped with Reverse camera, Driver seatheight adjuster, Cruise control, top-end dashboard look
- XT variant: will boast of Driver seat height adjuster, R16 Hyperstylewheels and Rear defogger.