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CavinKare launches My Cavin’s, exclusive retail space of its dairy wing

Madhushree Chakrabarty March 15, 2021
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FMCG major, CavinKare launches My Cavin’s, an exclusive retail space for customers under its dairy wing. The retail space aims at reaching its customers directly and providing them with unique shopping and dining experience.

Commenting on the launch, Mr. Manu Ranjit – Director, said “We are happy and excited to take the retail route for our flagship brand Cavin’s. With innovation at its core, Cavin’s as a brand has brought to market many path-breaking products that have set unprecedented benchmarks. Right from packaged milkshakes to our most recent H-Milk launch, we have always been at a forefront of offering consumers products that are easy to use and enjoyed by the whole family. Continuing this momentum, we wanted to bring brand Cavin’s a step closer to the consumers by launching an exclusive retail outlet that will offer a unique experience of shopping & dining to the whole family.”

He also added, “We have invested 50L to set up the first outlet in Chennai, our plan is to scale it up to 150 outlets across regions by 2025. Cavin’s enjoys a good market share in the dairy segment and with this expansion, we are confident that the brand will become the market leader paving way for more innovative ventures in the future.”

The exclusive retail outlet was launched in Chennai and is spread across 1000 sq. ft. Customers can get all the cold chain dairy products from the house of My Cavin’s, like Lassi, Milk variants, Milkshake, Curd, Paneer, and many more. Apart from selling these items, the retail space also includes family dining spaces to have delicacies whipped by a team of renowned chefs. It also has sandwich stations to monster shakes. The team of Chefs at the space will make special delicacies out of Cavin’s products.

CavinKare is a Fast-moving consumer goods (FMCG) company with a diverse interest in professional care, snacks, beverages, foods, salons, and personal care.

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