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Droom becomes co-presenting sponsor for the much anticipated IND-NZ T20 series

MediaInfoline February 7, 2019
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Droom has become co-presenting sponsor of the ongoing T20 series between India and New Zealand. Post the resounding victories in the Test and ODI series, millions of Indians are looking forward to the tournament in the hope of a dominant finish to the tour. Droom aims to utilize this opportunity to enhance brand visibility and connect with audiences through cricket, a national passion that cuts across socio-economic differences.

The matches are scheduled on 6th, 8th and 10th February with the live telecast starting from 12.30 PM, 11.30 AM and 12. 30PM respectively (IST). Droom’s campaigns will be live on the following channels-

Star sports 1

Star sports 1 HD

Star Sports 1 Hindi

Star sports 1 Hindi HD

Start Sports Tamil

Star Sports Telegu

Star Sports Kannada

Commenting on the development, Sandeep Aggarwal, Founder and CEO, Droom said, “We are very excited to be a part of the IND-NZ series. Cricket is a kind of religion in India that unites rather than divides. The way in which the Men in Blue have been performing has got the entire nation excited ahead of this year’s World Cup, and every match is being followed closely by millions. This gives us an opportunity to build a brand connect with our target audiences, specifically youngsters. With increased brand awareness and association with Indian cricket, we hope to reach out to audiences at a grand scale that only some of the bigger & established brands have.“

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