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Duroflex Experience Centres goes virtual, providing online tour


India’s leading sleep solutions provider, Duroflex has introduced the first virtual sleep solutions store in the country, so that good sleep doesn’t need to wait. Duroflex Experience Centres will now be providing a virtual tour of the entire store in order to make the shopping experience is real from the comfort of their homes.

In these virtual Duroflex Experience Centres, customers can enjoy an experience of all the products with ultimate privacy. This step has been taken by the brand to encourage its customer to #Stayhome. as the social distancing restrictions continue.

Duroflex becomes the first brand in the sleep solutions category to use technological innovation to enhance customer service and experience during the pandemic. This step will not only provide the customers a real shopping experience but also help them connected with the brand. 

Commenting on the launch, Smita Murarka, Chief Marketing Officer, Duroflex Pvt. Ltd., said, “Virtual experiences are setting the momentum of shopping worldwide. Duroflex is always in sync with the use of technology and the launch of this experience is well-timed for our customers who are looking for a similar experience of shopping at our experience centers. The new virtual tour helps people to shop safely in an immersive manner and still take care of their sleep needs in a time when we need our natural immunity. Good sleep shouldn’t wait!”

This easy and convenient way of shopping during these unprecedented times is a much-needed respite for so many consumers. All their product categories (mattresses, accessories and WFH Furniture) and mattress ranges (Duropedic, Energise, Natural Living and Essential) are there to easily view and choose.

Click here to take the virtual tour of the Duroflex store. 

Also, keeping the current situation in mind, to enhance people’s sleep hygiene the brand has introduced a bumper offer – Sleep Safe, a free mattress protector – Duro Safe, their anti-microbial protector, with the purchase of any mattress.

Shop the offer exclusively on the Brand’s site.


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