element14 and IDT Announce New Global Franchise
Premier Farnell, the Development Distributor, together with Integrated Device Technology, Inc. (IDT) (NASDAQ: IDTI) announced a partnership agreement for the worldwide distribution of IDT’s market-leading RF, high-performance timing, memory interface, real-time interconnect, optical interconnect, wireless power and sensing solutions through all of the Premier Farnell companies. Premier Farnell operates as Farnell element14 in Europe, Newark element14 in North America and element14 in APAC.
Premier Farnell is a global technology leader with over 80 years’ experience in the high service distribution of technology products and solutions for electronic system design, production, maintenance and repair.
“This agreement with Premier Farnell and element14 in APAC is an example of IDT continuing to expand its product portfolio and extend its customer reach into broader markets while complementing its existing communications, automotive, industrial and consumer customer base,” said Chris Allexandre, senior vice president global sales and marketing at IDT. “Premier Farnell’s experience in the high technology service distribution business, broad customer base and award-winning element14 engineering community makes them an ideal partner and we are excited to leverage their leadership position to accelerate IDT’s new customer acquisition and growth in the broader market.”
Simon Meadmore, Global Head of Semiconductors for Premier Farnell and element14 added: “As the Development Distributor we seek to provide our customers with access to supplier ranges that enable them to get their products to market quickly. The addition of IDT ‘s market leading ranges from high-performance and full-featured radio frequency (RF) products through to serial switching devices and memory interface devices adds tremendous value and increased choice for our customers.”
This new relationship between IDT and Premier Farnell builds upon a 30 year+ relationship with Premier Farnell’s parent company Avnet.