IHG signs its first Crowne Plaza hotel in Cairo

IHG Hotels

IHG®  (InterContinental Hotels Group), one of the world’s leading hotel companies, has announced the signing of Crowne Plaza® Cairo Sheikh Zayed City in partnership with Al Badr For Investments and Commercial Spaces Company. The new development aligns with IHG®’s strategy to grow the Crowne Plaza® brand across Middle East and North Africa (MENA), by further strengthening its presence in top-tier business epicentres and primary markets in the region. IHG® currently has 2,169 rooms in Cairo under the InterContinental Hotels and Resorts®, Holiday Inn® and Staybridge Suites® brands.

Egypt is fast emerging as a popular destination for travellers from India. According to Egyptian Tourism Promotion Board (ETPB), Indian tourist arrivals to Egypt increased by 30 percent in the first quarter, this year and is expected to grow to 1.2 lakh Indian visitors by end of 2017, recording a growth of more than 50%, compared to last year.

Scheduled to open in 2021, the 187-room new build will form part of Phase II of Arkan Plaza, a prime up-scale mixed-used development, and is strategically located in the heart of Sheikh Zayed City, on the 26th of July corridor main spine, which connects the cities of Sheikh Zayed and 6th of October with the central Cairo area. The new Hotel is 10 min away from the New Cairo Museum and 15 minutes from the Great Pyramids of Giza. It is also in close proximity to Cairo International Airport and will be just 10km away from the Sphinx International Airport.

Business and leisure travellers can get the best of both worlds with three meeting rooms and a business centre along with an outdoor pool, Club Lounge and a spa to invigorate and revitalise both body and mind. Guests will be spoilt for choice with three food and beverage outlets enhancing their culinary experience.

Rajit Sukumaran, Chief Development Officer, Asia, Middle East and Africa, IHG, said: “The latest addition to our portfolio in Cairo underscores our commitment to the market and our overall expansion plan in MENA. The total number of Crowne Plaza® hotels in MENA is set to grow over the next 3 to 5 years with 8 Crowne Plaza® hotels in our development pipeline. Cairo is an important business hub and the upcoming opening of the Sphinx International Airport presents an excellent opportunity to introduce the brand to cater to the business travellers. We are excited to be partnering with Al Badr For Investments and Commercial Spaces Company and we are confident that Crowne Plaza® Cairo Sheikh Zayed City is poised for success and will be a popular choice with both business and leisure travellers.”

Amr Badreldin, Chairman, Al Badr For Investments and Commercial Spaces Company said: “Cairo continues to witness a growth in tourism numbers so it is the opportune time to be developing an internationally-branded hotel. Crowne Plaza® has cemented its reputation as one of the top business hotel brands globally for ambitious, career-focused travellers and the location and proposition of the new Crowne Plaza® Cairo Sheikh Zayed City will make it the perfect place to unwind during a business trip. The hotel’s offering and location also allows for a great experience for a leisure travellers from Egypt looking for a weekend getaway or for international tourists exploring the city. We are delighted to be working with a strong, global player such as IHG® and look forward to welcoming guests in 2021.”

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