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MAGGI launches a new range of Fried Rice Instant Spice mixes

Madhushree Chakrabarty November 9, 2020
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Understanding the need of consumers during these precedented times, Maggi has introduced its new range of Fried Rice Instant Spice mixes. Maggie expanded its ‘cooking aids & solutions’ portfolio in order to increase its consumers’ in-home indulgence, during these times. When people are trying their hands on different recipes to get the taste of the foods right, Maggi’s spice mixes are there to satiate their craving for a plateful of authentic Asian Cuisine at the comfort of home.

Announcing the new range, Mr. Nikhil Chand, Director, Foods & Confectionary, Nestlé India, said, “MAGGI has been a household name in India for almost four decades. In our never-ending quest of providing convenience and offering taste and goodness to consumers in minutes, we have come up with this new range of Fried Rice instant spice mixes, which have been specially crafted by MAGGI’s culinary experts. With this you can delight your family during mealtimes by turning plain, boiled rice into their favorite, delicious fried rice.”

The spice mixes are available in two variants, Chilli Garlic & Classic Veg. Both these flavours are a beautiful mixture of perfectly blended spices that can bring the restaurant style aroma and taste directly to your home. To prepare the delicious food at home in just five minutes, one will just have to chop vegetables, boiled rice and a packet of the spice mix and stir-fry.

Maggi Fried Rice instant spice mixes are available in all of the main online grocery stores and pantry platforms such as Amazon and Grofers.

Watch the new MAGGI Fried rice instant spice mix film here.

Maggi is a instant soups, noodles, sauces, bouillons and seasonings brand and has originated in Switzerland in the year 1884 and was acquired by Nestle in the year 1947. Maggi products are known for its quick and easy solutions that add flavour and aid cooking. The brand’s mission is to enhance the goodness of home cooking.

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