Manipal Hospitals, the second largest multi-specialty hospital chain in India, today unveiled its new logo and announced the rebranding of their expanded facilities. These facilities include the recently acquired Columbia Asia Hospitals and Vikram Hospital. The newly redesigned logo emphasises Manipal’s modern appearance while also showcasing the high-quality professional services that patients can expect.
With rebranding and the new logo, all 27 units of Manipal Hospitals, Columbia Hospitals and Vikram Hospital will be brought under one umbrella. Post the launch, Columbia Asia Hospitals and Vikram Hospital across the country will be rebranded as Manipal Hospital. This rebranding will bring a change in the identity, but the focus of the hospital remains the same i.e., providing world class healthcare facilities to the patients across the globe.
Unveiling the newly redesigned logo, Ravi Kumar Dahiya, Olympic Medalist said, “I would like to thank Manipal Hospital for inviting me to launch this new logo today. Thank you to all the doctors and medical staff, because of which we can meet each other today. The credit for victory over Corona virus goes to you all. As a sportsperson, I know the pressure of performing in a final match. We do daily practice for that. I know how much practice and dedication it takes to get a Dynamic Silver. All the doctors and medical staff also feel the same pressure and treat the patients without any difference. The only difference is that you win gold every time because you don’t have a second chance option.”
The new logo in lower case is simple and contemporary, not only showcases Manipal’s consistent image of clinical expertise, reliability, and professionalism, but also how it cares for the people: patients, physicians, employees, and the society. It clearly reveals the commitment to adding value to the clinical expertise. The new brand logo builds on the Hospital’s heritage of innovation and high-quality care while also looking to the future.
“We are excited to welcome two of the most trusted healthcare providers (Columbia Asia and Vikram Hospital) to the Manipal Hospitals family. Together, we are now India’s 2nd largest healthcare provider. With our strong presence and network hospitals, our accessibility and capacity to provide quality care has increased multiple times covering complete NCR and key upcountry markets. Our core values – Clinical Excellence, Patient Centricity and Ethical Practices have made us one of the most trusted healthcare providers and with our new identity and brand colors we will continue to provide the same to remain a preferred destination for healthcare needs of our patients. HCMCT Manipal Hospitals, Delhi, is a state-of-the-art amalgamation of clinicians & infrastructure where we seamlessly fulfil every medical need & treatment requirement, ensuring that patients’ healing experience is nothing less than exceptional,” said Mr. Raman Bhaskar, Director, Manipal Hospitals, Dwarka, New Delhi.