Mondelez India Celebrates 75th Anniversary, Affirms Long-Term Growth

Mondelez India marks its 75th anniversary by reaffirming its commitment to long-term growth in the country, celebrating its success and expressing gratitude to consumers, trade partners, and employees.

Mondelez India: 75 Years of Empowering Snacking Experiences

Mondelez India, the renowned snacking brand behind household favorites such as Cadbury Dairy Milk, Oreo, and Bournvita, is celebrating a remarkable milestone – its 75th anniversary in India. This signifies not only the brand’s enduring popularity but also its strong commitment to delivering exceptional snacking experiences to millions of consumers in the country.

Throughout its seven-decade journey in India, Mondelez India has consistently remained true to its promise of empowering people to snack right. From introducing the delectable taste of Cadbury Dairy Milk in 1948 to building a diverse and robust snacking portfolio over the years, the brand has continuously evolved to cater to the changing preferences of its loyal customers.

India has long been recognized as a key growth engine for Mondelez, and this anniversary celebration further solidifies the company’s commitment to the country’s market. By focusing on delivering unparalleled quality, fostering innovation, building a strong manufacturing and distribution ecosystem, and staying attuned to the evolving tastes of consumers, Mondelez India has been able to carve a niche for itself in the competitive snacking industry.

As the world celebrates this significant milestone, Mondelez India showcases gratitude towards its consumers, trade partners, and employees who have played pivotal roles in its success. The special initiatives undertaken, including a collector’s edition box of Cadbury Dairy Milk bars with vintage packaging on e-commerce channels and the transformation of Amazon Fresh’s platform layout to the iconic ‘Cadbury’ purple, reflect the brand’s dedication to creating shared moments of joy.

Looking ahead, Mondelez India is poised to embark on its next chapter with renewed vigor and investments in the country. By embracing innovation, adaptability, and agility, the brand aims to meet the ever-evolving needs and preferences of Indian consumers. It aspires to remain a trusted snacking companion, enhancing the joyous moments of individuals and families alike.

Mondelez India’s 75th anniversary is not just a celebration of history but a testament to its unwavering commitment to India, its people, and their snacking indulgence. With an uplifting positive spirit, the brand continues to innovate and create delightful snacking experiences for generations to come. The journey ahead is bright and promising, and we eagerly anticipate the wonders that Mondelez India will bring to our taste buds and hearts.

Mondelez India, the makers and bakers of renowned snacking brands such as Cadbury Dairy Milk, Oreo, Bournvita, etc., today marked its 75th anniversary in the country. From introducing the first taste of chocolates in 1948 with Cadbury Dairy Milk to building a robust snacking portfolio over the last seven decades, the brand has stayed true to its promise to empower people to snack right.

India remains one of the most important growth engines for the company. The commitment to deliver exceptional quality products, fostering innovation, building a robust manufacturing and distribution ecosystem, and understanding the evolving tastes of the consumers have been key to the company’s success. As Team India celebrates this significant moment, Mondelez India will continue to pave the way for delightful snacking experiences for generations to come staying true to their values and purpose of creating the right snacks, for the right moment, made the right way, at the back of creating shared moments of joy.

As part of the 75th-anniversary celebration, Mondelez India has planned various initiatives to express gratitude to its consumers, trade partners, and employees who have played a crucial role in the company’s success. These initiatives include engaging activities like releasing a special collector’s edition box of Cadbury Dairy Milk bars with vintage packaging on e-commerce channels, Amazon Fresh changing their platform layout for the first time in its history to the iconic ‘Cadbury’ purple colour, and partnering with Flipkart to create a dedicated metaverse experience on the platform, amongst many more.

As the company embarks on its next chapter and accelerates its investments in the country, it will continue to innovate, adapt, and stay agile to meet the evolving needs and preferences of Indian consumers, remaining a trusted snacking companion for the nation.