ofo launches bicycle-sharing pilot in Delhi Technological University
ofo, the world’s first and largest dock less bicycle-sharing platform operated via mobile app, announced the launch of its second pilot project in India’s capital city at one of its most prestigious educational institutions, the Delhi Technological University (DTU), formerly known as Delhi College of Engineering.
Initially, ofo will deploy 150 bicycles across the DTU campus, giving students and staff a convenient and environmentally friendly two-wheel alternative for trips within a campus that sprawls across 164 acres of land. Riders will be able to pick up and drop ofo bicycles from anywhere within the university premises to either travel from their hostel to classes or to traverse different departments, without having to resort to motorized vehicles.
Introduction of a non-polluting mode of transportation within the campus is one of the several steps that DTU has taken to address the problem of rising pollution and PM2.5 levels in the area. Though the campus of DTU has abundant greenery, it is surrounded by highly congested Shahbad Daulatpur, Samaypur, Bhalswa and Badli localities which bear the brunt of industrial and vehicular emissions all day. Even the Supreme Court-appointed Environment Pollution (Prevention & Control) Authority (EPCA) has recognized the need to clean the air in areas surrounding DTU.
Rajarshi Sahai, Director of Public Policy & Communications, ofo India comments: “We are excited to be taking the next big step in the NCR. Within months of launching our first project in the city, we are expanding our operations at the prestigious Delhi Technological University in the north of Delhi. With overcrowded roads and unprecedented pollution levels, Delhi is ripe for a cycling revolution. ofo is providing the solution by making bicycles available and accessible for shared use. We believe we will be able to effect a fundamental shift towards the healthier, greener, and affordable alternative to motor vehicles.”
Hon. Vice Chancellor, DTU, Yogesh Singh, said: “I am very thankful to ofo who are promoting this initiative in the University”. He further added that DTU will pay for the rides of its staff and faculty to promote bicycling in the campus. He encouraged students to promote the bicycling initiative by volunteering towards safe and responsible bicycling on campus.
Anoop Lather, Public Relation officer, DTU added: “Our surrounding areas witness high vehicular traffic and pollution, including fumes from the trucks entering the city, and industrial pollution from the surrounding areas. While that needs to be tackled at a broader level, we kept asking ourselves what is it that we can do within the campus to make the quality of life better here. ofo’s bicycle sharing service approached us, leading to this partnership that is a small but significant step in our fight against pollution. We are happy to usher in the future of mobility, led by new-mobility champions like ofo, through our university.”