LibeRent, the ultimate destination for renting women apparel enters into the vibrant Bengaluru market. After successfully establishing itself as the newest and most exciting way to fulfil one’s style dreams in Hyderabad, LibeRent is now set to liberate fashionistas in the tech capital of the country from that eternal quandary of “what to wear”! With LibeRent, the young, cosmopolitan and highly style-conscious women customers of Bengaluru can rent instead of buying fabulous apparel at the most cost-effective rates. This way, they also always have access to variety, making it a dream come true for fashion lovers!
After Hyderabad, LibeRent decided to tap the Bengaluru market thanks to its large and growing population of working women and students. LibeRent makes coveted fashion accessible at rates that are 10-15% of the retail price. “I have nothing to wear” is set to become a thing of the past for the chic and modish market of the city as LibeRent goes live here. Currently renting out event-based apparel such as gowns, dresses, sarees and lehengas, the company addresses the desire to wear something special for every noteworthy event!
Sharing her views on the expansion in Bengaluru, Sahyujyah Shrinivas, founder LibeRent said “LibeRent is the brand for women who are smart and independent and uncompromising when it comes to their style preferences. We started with this concept when we witnessed that there is a dire demand in this segment and people prefer to rent than to buy. By renting on LibeRent, Bengaluru customers can flaunt a new outfit at every momentous occasion they go to without burning a hole in their pockets. What else can a woman ask for?!”
LibeRent launched in June 2015 with 800 subscribers and is now witnessing a growth of 30% monthly. One of the main draws of LibeRent is that it offers a chat head called Liri who is like every user’s best friend helping her pick the perfect outfit for any occasion. With increased usage, Liri’s suggestions become more personalised and better suited to the user’s specific preferences.