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Siddharth Malhotra and Katrina Kaif campaigns for Metro Shoes

MediaInfoline May 30, 2019
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Metro Shoes launched a fresh, floral, colourful, trendy and a unique collection of the season. The collection channels a wide array of unique characters ranging from a casual virile to the elegant and fun dame. The diversity emulates the creators of today with the use of detail aesthetics and statement makers. Sparked by the appreciation of the understated, various shades of pink, orange, floral and casual depict the ephemeral mundane mood of creation. The collection has smart casual for the handsome men ranging from loafers, sneakers, slip-ons and sandals to trendy heels, sneakers, wedges and ballerina for the pretty ladies. Shoes to refresh your spring look.

With vibrant colours and quirky designs, the collection is all about celebrating the season and setting the tone from AM to PM with our enigmatic Siddharth Malhotra and Katrina Kaif. Inspired by the looks trending on Instagram; Siddharth Malhotra in the smart casual Instawear campaign for men inspires each one to look trendy and captures the vibe of the season perfectly. In a world of Instagram, every action and reaction is instant, so are our products, people instantly connect with.  Flowers were designed for beauty and so were women. Flowers make a woman feels pretty and special. They symbolize love, friendship, affection and more. Katrina Kaif in ‘Floral Collection’ campaign for women effectively epitomizes the idea of elevating your awesomeness with the new collection this season.

Alisha Malik, Vice President, Marketing, Metro Brands Ltd says, We are excited on the campaign with Siddharth Malhotra and Katrina Kaif of the new collection.  Their personalities completely resonate with the brand ethos. Since 1947, Metro Shoes has been trusted for its finest quality and innovative designs and styles. We help our customers put their best foot forward and move ahead more confidently and comfortably. We continue to keep this trust and our loyalty growing, we believe in offering the best in terms of comfort and pockets.” We understand that in today’s fast fashion world you want to wear and share your looks. This range is designed for easy to wear and easy to click looks to keep you looking trend worthy every day

The Metro Shoes collection campaign will soon release across major cities via print, OOH and digital media. The collection is now across all Metro Shoes outlets. They are also present across other e-commerce platforms.

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