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Skootr announces the launch of its new brand identity

Shreoshree Chakrabarty December 17, 2020

India’s foremost ‘Premium Managed Office Space’ provider, Skootr uncovered its new brand identity. Unveiling a logo, redefined along with its proposition ‘Redefining Offices’, perfectly encapsulates the essence of the brand.

Mr. Rajat JoharCountry Head, Skootr said, “We, at Skootr, have been a strong advocate for change, always pushing the need to reinvent the Indian workspaces. Skootr started as a seat renting business model and later ventured into the world of commercial real estate. With evolving market trends, the industry witnessed significant changes in the way office spaces were perceived and acquired. The new logo will play a key role in establishing our premium identity. We are thrilled to announce that we are rebranding to transform and inspire new trends in Indian commercial real estate industry while keeping our core philosophy intact.”

Including correspondence, website, communication, logo and graphics, the rebranding will redesign the company. Along with other visual communications that utilize simple, chic graphics and a new website, Skootr’s new brand assets include a simplified, – Charcoal Grey & Black logo.

Skootr is meeting the future of workspaces demands, analyzing the recent developments, behaviour patterns in how employees work and play, by delivering bespoke offices that resonate with the aspirations of today’s dynamic corporate clan. Revolutionizing the Indian commercial real estate industry in the coming time as stated by the brand’s concept of ‘premium managed office’ is a holistic package of real estate, design, community management, state-of-the-art IT solutions and technological innovation by increasing the productivity, cultivating innovation, increasing collaboration among peers and preserving the company culture and ethos.

Across Delhi, Gurugram and Jaipur, Skootr currently manages over around 2.4 lakh sq ft office space.

Founded in 2016, Skootr co-creates world-class workspaces & experiences for enterprises. Skootr has become India’s ‘go-to’ brand for bespoke offices amongst top international clients, with Grade A assets & best in class services.

For more information, visit their website.


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