India’s premium broadcast network, Times Network has launched TIMES NOW and ET NOW in partnership with, Foxtel Group on Flash. The launch is aimed to strengthen Times Network’s foothold in Australia and serve the content preferences of the viewers in the region. Flash is a first of its kind, dedicated on-demand and LIVE news streaming service, featuring over 20 local and global news sources.
TIMES NOW and ET NOW are the only Indian news channels available on Flash. Both these channels deliver holistic reportage on political, financial & business, national, local news. TIMES NOW and ET NOW are now enabling Australian viewers to stay informed on these trending and latest news stories from India. TIMES NOW is India’s leading English news channel and the global voice of progressive India that is known for its sharp, incisive, credible and fearless news coverage. ET NOW brings a wide spectrum of business news focusing on matters that affect the country’s inclusive development and empowering the Indian viewers in Australia to take part in India’s growth story.
Commenting on the launch, Jagdish Mulchandani, COO & Executive President, Times Network said, “With an evolving consumer preference for watching LIVE news content across platforms, we are excited to partner with Flash, to provide Australian viewers access to our best-in-class news channels on a dedicated news streaming service. Both TIMES NOW and ET NOW are market leaders in their respective categories and now we are thrilled to enhance our reach in the region with this launch. Delivering reliable and world-class TV viewing experience, I am confident that our news channels will be an enriching addition to the discerning viewers seeking superior global and India news reportage.”
Flash CEO, Julian Ogrin, said: “Flash will transform the way Australians consume the news that matters to them by bringing together the widest range of local and international live news sources in a single, easy to use, feature-packed service. And we are thrilled to have TIMES NOW and ET NOW as part of this unrivalled offering on Flash.”
