9XM & 9X Jalwa now available across the Republic of Maldives
India’s largest music broadcaster 9X Media has partnered with Maldives No. 1 digital services provider- Dhiraagu to live stream 9XM and 9X Jalwa across the Republic of Maldives. These Channels are available on DhiraaguTV the Maldives’ only nationwide IPTV service Dhiraagu.
Commenting on the association Mr. Nitin Sharma, Sr. Vice President, Distribution 9X Media Pvt Ltd., said “We are pleased to partner with Dhiraagu and make 9XM & 9X Jalwa available to the Indian diaspora in Maldives. Bollywood music has fans across the globe and through Dhiraagu the fans in Maldives will get to enjoy their daily dose of latest Bollywood music on 9XM and the forever hits music on 9X Jalwa. This partnership will get 9XM and 9X Jalwa to connect with fans outside India and get them closer to Bollywood.”
Launched in October 2007, 9XM airs the latest Bollywood songs interspersed with rib-tickling short-format animated shows. The animated characters Bade-Chote are popular amongst the viewers across all age groups. 9X Jalwa launched in 2012 has become the favourite destination for Forever Hits across Bollywood.
Dhiraagu’s Acting Chief Marketing Officer Mr. Ahmed Maumoon also stated how the availability of 9XM and 9X Jalwa on DhiraaguTV would be well received by DhiraaguTV customers. “Bollywood is one of the most popular forms of entertainment in the Maldives, and the fact that customers can watch the latest hits while enjoying the animated skits would certainly add great value to the DhiraaguTV platform.”