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Zee Zest presents the ultimate guide to embrace [email protected]

MediaInfoline May 12, 2021
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Zee Zest – India’s premier lifestyle channel announces a cool new campaign to set off the soaring temperatures. Conceptualized to bring audiences the best in food, fitness, travel, and lifestyle content, [email protected] will air daily in four different hour-long segments. Leading chefs, influencers, and celebrity hosts come together to entertain, educate, and elevate viewers’ experiences. In sync with the channel’s vision to UNLIMIT experiences via 360-degree engagement, one can also bookmark ZeeZest.com to catch up on more exciting summer content, at leisure, and at a click away.

So, what makes a good summer binge? Kickstart the day with unique exercise routines from Work It Out that can be practiced in the comfort of one’s home. Zee Zest shows you don’t need to spend hours in the gym to get a full-body workout. No time in the mornings? Sweat up a storm, in as little as 20 minutes with high intensity work out right in the middle of your work-from-wherever schedule! Celebrity Huma Qureshi will also give viewers a glimpse into her fitness regimen, diet, and fashion choices to help them remain cool during the sweltering weeks.

A healthy workout would be incomplete without a hearty meal. Titled Indian Food League each day will also have a curation of recipes from across states to spice up the audience’s viewing experience. Discover the transformational power of home-cooked meals made with the choicest seasonal and local produce. Chefs Rakesh Raghunathan, Harpal Singh Sokhi, and Ajay Chopra get regional cuisine to the forefront with a showcase of unusual summer coolers and dishes. Salads, smoothies, or soups – [email protected] got you covered with recipes that are incredibly easy-to-make and unbelievably delicious. Beat the scorching heat and hydrate with a healthy sattu ka sherbet, flavourful rasam or traditional piyush. Complement them with delectable starters, indulgent mithais, and desserts that will make for a fun evening with family.

Another exciting segment to look forward to is WAH LADIES an all-women-led montage that serves as an inspiration for budding home cooks and professionals alike. Tejasvi Chandela-an accomplished entrepreneur and baker, Akanksha Khatri-a young specialist at crafting the best Indian Mithais and renowned chef Pankaj Bhadouria, come together to share their unique culinary expertise and encourage viewers to conquer their kitchens.

Summer vacations are incomplete without travel – whether it’s an escape to the hills or a much-needed break beside a rippling river. Zee Zest will be the hottest place to chill this summer! To end the day binge-watch and satiate your inner travel bug, [email protected] has the perfect getaways planned for you, all while you stay cool indoors. Stay safe and entertained with a journey across Maharashtra and Goa right from the comfort of your couch, during Highway Hour.

Furthermore, [email protected] will presents contests on Zee Zest as well as its social media platforms. Viewers can participate in the easy multiple-choice contest simply by scanning a QR code to win exciting prizes daily. Prizes include hampers/e-vouchers from popular brands such as Brewhouse Tea, Soulflower, Captain Zack, and NIC (Natural IceCreams).

Tune into [email protected] on Zee Zest, airing daily from 17th May – 6th June.

  • Work it Out – 9:30 am
  • Wah Ladies – 11 am
  • Indian Food League – 3:30 pm
  • Highway Hour – 8:00 pm

Aligned with the channel’s campaign concept, ZeeZest.com will offer content that is original and invigorating. The digital platform is full of ideas to help you shrug your cooking ennui and dig into new and old indigenous summer delicacies from around India, handpicked by chefs and food experts. Whether it is thirst-quenching drinks suggested by popular mixologists, leading wellness experts sharing how to keep summer woes at bay, celeb workout guides to keep your fitness goals in check, or offbeat ideas for your next road trip, one-click at zeezest.com/summer-at-home will ante up the #SummerSpecial excitement!

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