ABP Ananda concludes its seventh edition of the three-day-long food festival, ABP Ananda Khaibaar Pass on March 7, 2021, at EEDF Ground, Kolkata. This is one of the biggest food festivals in the city which celebrates the ever-shining Bengali food culture.
This year’s edition of the Khaibaar Pass brought a lot of exciting components that made the event truly unique. There were 50 stalls from several food partners serving the most exquisite and delectable dishes for the foodie Bengalis. The event also connected the Bengalis to the restaurants and local brands of the state that has diverse cuisines to offer.
The food festival offered a wide variety of traditional Bengali dishes, Biryanis, seafood, Kebabs, sweets, and lots of snacks. The event also offered a variety of cuisines starting from Mughlai, to Lebanese to Chinese.
The Khaibaar Pass 2021 was presented by ABP Weddings.com, Wild Stone Deo, Catch Masala, JOY E-Bike, and SRMB Real Edge. The partners were AGNI Pens and Rollick Ice Cream. The print partner of the event was The Telegraph, the magazine partner was Sananda, and the digital partner was ABP Live.
Due to the ongoing COVID-19 pandemic, the event was in line with all the safety measures and protocols and the venue was well sanitized.
Speaking about the event, Mr. Avinash Pandey, CEO, ABP Network said, “Khaibaar Pass is not just a food festival but a dedicated initiative towards promoting and celebrating India’s unique gastronomical diversity. Over the years, ABP Ananda has made its mark in the West Bengal market through wholesome, local content, having established a strong connection with the Bengali audiences. Khaibaar Pass is one such initiative to provide our viewers and followers, a new offering to relish. We hope the food festival helped revive the interest for some of our lost Indian recipes and gave the people a multicultural F&B experience.”
