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Freya Mishra becomes Director, Client Servicing and Strategy at Hashtag Orange

Madhushree Chakrabarty April 19, 2021

A full-fledged digital agency, Hashtag Orange appointed Freya Mishra Chopra as the Director of Client Servicing and Strategy in the company.

Prior to Hashtag Orange, Freya Mishra Chopra has been a Digital Consultant and Business Director of Quasar, a GroupM company, and has more than 13 years of experience in the Digital industry. As a part of Freya’s experiences, she has been building the analytics, social media, acquisitions practice, and client management in her previous roles. Over these years she’s handled some of the leading brands like Nestle, Honda, Twinings, Apple, Cairn, ITC, and many more.

Commenting on her new role, Freya Mishra said “I am very excited to join the Hashtag Orange family, some of whom I have worked within previous organizations too. I am sure we will all work as one cohesive team and deliver results that we are proud of and hopeful that together with our talent, experience, and ideas we can bring great laurels to Hashtag Orange.”

Mukesh Vij, Founder, Hashtag Orange, said, “Appointing some of the best talents of the industry at leadership positions is a vital step that takes us forward in the direction to providing our clients with exceptional experiences. Freya in her leadership role will focus on integrating the teams and prioritize focus on larger returns for clients and brands, shaping solutions that would provide an edge for our clients by collaborating with multi avenues like digital, technology, and other media opportunities.

Gaurang Menon, Creative Chief at Hashtag Orange, said, “We’re delighted to have Freya on board and excited about the talent and clarity of thought she brings to the table. As we move into the next stage of our journey, we’re sure, Freya, with her deep and diverse experience, will play a key role in partnering with, and help add value to all our brands.”


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