JLL names Siddharth Taparia as Chief Marketing Officer

Siddharth Taparia is currently based in Dallas, Texas

Jones Lang LaSalle Incorporated announces the appointment of Siddharth Taparia to the global role of Chief Marketing Officer. Siddharth’ appointment will be effective immediately and will be responsible for the JLL’s global marketing strategy and will oversee all marketing activities worldwide.

“As the real estate industry evolves in response to macro trends including rising capital allocations, sustainability, technology transformation and increasing commercial real estate outsourcing, Siddharth’s proven success as an innovator and strategic marketer will be instrumental in positioning JLL’s full capabilities to the market,” said Christian Ulbrich, JLL CEO. “Siddharth’s background in leading commercially driven marketing teams in large, globally matrixed organizations will enable him to bring together our marketing talent across the globe to focus on our purpose of shaping the future of real estate for a better world.”

Before joining JLL, Taparia was the Senior Vice President and Global Head of Corporate Brand and Experience Marketing at SAP the market leader in enterprise application software. During his entire career, he has held several leadership positions across product management, marketing, mergers and acquisitions, strategy, and consulting.

“JLL’s opportunity to have an outsized impact on delivering workplace flexibility and technology-enabled commercial real estate and sustainability solutions has never been greater,” said Taparia. “Marketing has a critical role to play, and I look forward to working with JLL’s leaders and marketing teams around the world to grow JLL’s brand equity and ability to connect with clients to achieve shared success.”

Siddharth Taparia is an accomplished author and advisor on value-driven marketing, data privacy, and cloud computing. Taparia is currently based in Dallas, Texas along with his wife and two children, India has always been a special place. He earned a bachelor’s degree in Engineering from Rajiv Gandhi Proudyogiki Vishwavidyalaya in Bhopal before moving to the United States to earn his master’s degree from Texas A&M University.




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