One of the fastest-growing FMCG brands, Mamaearth appoints Mr Zairus Master as Chief Business Officer, Honasa Consumer Pvt. Ltd. Zairus will be leading the revenue functions and develop a strategic roadmap to further accelerate the brand’s growth and expansion.
The brand has added Zairus to the team, in order to build upon the business. With over 24 years of experience across FMCG and telecom, Zairus will be utilizing his expertise to explore and identify long-range strategies. With a post-graduation from IIM, Lucknow, he has worked with renowned brands like Nokia, Unilever, Shine and Airtel under his belt.
Mr Zairus Master will be based out of MamaEarth’s Gurgaon office and this appointment comes as another critical and strategic additions to the leadership team of Mamaearth.
In accepting the position, Zairus Master stated, “Honasa Consumer is going from strength to strength with brands like Mamaearth and The Derma Co.; one being a purpose-driven brand and the other providing science-backed solutions for skincare. The organization has changed the way FMCG companies conduct business, and I am proud to be part of the leadership team. I look forward to being a part of the trailblazing growth of the brands and company.”
Commenting on the appointment, Mr Varun Alagh, Co-founder, and CEO, Honasa Consumer Pvt. Ltd. said, “As we continue to grow the Honasa Consumer portfolio, it is important to get the right people on board to give the right push to the brand before you take it forward. Zairus brings with him a great mix of experience across traditional consumer giants like HUL & Airtel combined with running a digital product business which we believe is the right combination of experiences needed to grow a digitally-driven consumer business like ours.”
MamaEarth was founded by the power couple Ghazal Alagh and Varun Alagh and is Asia’s first brand with Madesafe certified products that offer 100% toxin-free & natural baby care, skincare, and hair care products.