Former Victoria’s Secret President & CEO, Sharen Jester Turney, will come on board as an Advisor at Clovia, India’s leading brand for women’s innerwear, loungewear, and personal care. Currently, she is a board member & advisor to several Global Retail & Technology brands and philanthropic organizations. Her expertise and advisory roles span the globe including NewStore Omnichannel platform, London-based Marks and Spencer, Alliance Data, Gloria Jeans in Russia, Sweden-based global brand Happy Socks and Cosmo Lady in China, in the USA to name a few. Nearly two decades ago, she was the president and chief executive officer of the global lingerie brand Victoria’s Secret.
Clovia has been scaling profitably on the back of extensive use of technology & data in all its business areas and has been one of the key Branded players in the Indian direct-to-consumer space. Through advanced tech adaptation and re-inventing the product development process, Clovia addresses the vast customer base across India by working on disrupting the innerwear supply chain and distribution. Ensuring high customer delight, these factors have helped the brand scale its multi-channel and multi-category footprint with extreme capital efficiency.
With a focus on the concept of right size/fit, personalized boutique and building intimate relationships with its customers, the brand is centred toward the philosophy of joy. Clovia’s designers iterate on designs and fit with the help of the treasure trove of over 140 mn data points from its 3 mn users.
“As Clovia continues to scale the business to the next level, we will benefit exponentially from Sharen’s rich experience of building products, customer-centric processes and most importantly, brands that transcend borders and extend beyond the lingerie category.” said Pankaj Vermani, CEO, Clovia. “Inviting her as an advisor is in line with Clovia’s constant effort to bring international products and experience to the Indian consumer. We are excited and confident that Sharen’s global experience of building iconic brands in the past will strengthen our efforts in elevating Clovia’s vision of blending Indian sensibilities with international best practices and product solutions. We are looking forward to having her support across functions of business strategy, category expansion like personal care, market insights, strengthening of brand positioning & experience, and international expansion.”
Speaking on this recent alliance, Sharen Jester Turney further added, “The growth opportunity in front of Clovia is vast, which makes me excited to be a part of the Clovia team. The talent at Clovia is unique, and the team’s customer-centric approach combined with their ability to render an ultimate customer experience backed with innovation and technology makes them stay ahead of the competition and build a global success story in the coming years. Clovia’s intent of addressing all body shapes & sizes across categories and the most intimate requirements of customers across metros to Tier 2 & 3 towns is awe-inspiring. Their zeal and constant innovation in technology and product expansion will soon help them in expanding their footprint to the International market.”
Concentrated on addressing key pain points for millennial women, Clovia is India’s leading direct-to-consumer women’s inner-wear, loungewear, athleisure and personal care brand. The company is certain to get a strong push in adapting & building innovative culture, with this latest alliance. The brand continues to attain and redefine its next level of growth with the development of international quality solution-led products with international expertise and experience.
