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Hungama Music to launch 30 podcasts in 6 languages within 1 year

Madhushree Chakrabarty February 12, 2021
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India’s leading streaming service, Hungama Music announced to launch original podcasts creation and distribution. The audio streaming service platform has planned to launch 30 new original podcasts in 6 different languages in the span of the next 1 year. The podcasts will be across various genres like fashion, celebrity interviews, entertainment news, music, lifestyle, etc. The contents will be created by both Indian and international content creators for global audiences. The originals will be launched in 6 languages including English, Hindi, Bengali, Tamil, Marathi, and Telegu.

The podcasts of Hungama music will have original audio shows that feature famous celebrities who play key roles in the horror, drama, comedy, etc. stories. Apart from these, audiences will get to experience captivating storytelling and this will give them access to unique narratives. There will also be shows that are chat-based that will give the listeners get a glimpse into the lives of our favorite celebrities, musicians, etc. There will also be stand-up comedy, short stories, and poetry.

Speaking about the podcasts, Siddhartha Roy, COO, Hungama Digital Media said, “Users are increasingly seeking audio content that is exclusive and elevates their experience of streaming music online. Our podcasts promise to go beyond the ordinary and offer consumers interactive audio content that optimally utilizes technology to engage with the users and give them more value for the time spent on our platform. We are working towards expanding our podcast library rapidly and aim to offer over 1000 hours of original audio programming by the end of the year.”

To bring in the podcast library on its platform for its listeners, Hungama Music has also partnered with Hubhopper. Its library has over 4000 podcasts, in 15 languages into categories such as storytelling, horror, comedy, spirituality, thriller, news, entertainment, true crime, health & wellness, cricket & sports, etc. Some of its shows are Malini’s World by Miss Malini, Popkast with Garima, Story Time with Soha Ali Khan, Musings of Suta, The CricketNews.com Podcast, Millennial Money Matters, etc.

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