Roadies Rostel opens experiential resort in Ahmedabad with Sonu Sood

Sonu Sood inaugurates Roadies Rostel's experiential resort in Ahmedabad

 

Roadies Rostel, in collaboration with Leisure ARC, opens its first theme-based experiential resort in Ahmedabad, offering guests an immersive experience and sports activities. Sonu Sood attended the launch event.

 

Our Analysis and Commentary

Roadies Rostel: Revolutionizing Experiential Hospitality with a Star-Studded Launch

Roadies Rostel, in collaboration with Viacom18 Consumer Products, has embarked on an exciting new venture in the world of experiential holiday staycations. The recently opened resort in Ahmedabad marks a major milestone for the company, setting the stage for expansion across the country in the near future. With the endorsement of popular Indian actor and philanthropist Sonu Sood, Roadies Rostel aims to redefine the boundaries of hospitality and bring the adventurous spirit of the iconic Roadies show to the realm of travel and backpacking.

The collaboration with Leisure ARC has allowed Roadies Rostel to create a truly immersive experience for its guests. From adrenaline-pumping challenges inspired by the famous show to a vibrant community of like-minded travelers and explorers, this resort is designed to cater to the needs and desires of adventure enthusiasts. The inclusion of 17 Roadies-themed rooms further adds to the uniqueness of the resort, ensuring that every aspect of the stay is in line with the expectations of today’s travelers.

The star-studded launch event in Ahmedabad was a testament to the excitement and anticipation surrounding Roadies Rostel. With the presence of Roadies insiders, ex-Roadies contestants, and popular Gujarati artists, the event showcased the immense popularity and widespread appeal of the Roadies brand.

As a franchise partner of Roadies Rostel, Leisure ARC is committed to providing comfortable accommodations with modern amenities, delicious local cuisine, and a vibrant atmosphere that encourages interaction and connection among guests. This strategic partnership ensures that the resort will become a sought-after weekend destination for the people of Ahmedabad and attract backpackers from all corners of the country.

The launch of Roadies Rostel in Ahmedabad is just the beginning of an exciting journey towards reshaping the way we experience hospitality. Viacom18’s ambition to redefine the boundaries of travel and backpacking is evident in their collaboration with Roadies Rostel. This unique experiential holiday brand has the potential to revolutionize the industry, offering guests the opportunity to truly live the Roadies experience and connect with like-minded individuals.

With ambitious plans for exponential growth, Roadies Rostel aims to open similar staycations in popular destinations such as Bengaluru, Shimla, Manali, Kasauli, and Goa. The company’s commitment to consistently delivering memorable experiences and its widespread marketing efforts make this expansion plan a promising endeavor.

In conclusion, the launch of Roadies Rostel in Ahmedabad sets the stage for a new era of experiential hospitality in India. With its immersive experiences, unmatched hospitality, and unique Roadies-themed rooms, this resort promises to cater to the needs and desires of adventure enthusiasts. By combining the power of the Roadies brand with Viacom18’s expertise in consumer products, Roadies Rostel is well-positioned to redefine the way we travel and connect with like-minded individuals.

 

You may also like

Adda52 ropes in Kieron Pollard to compete with poker enthusiasts in the ‘Poker Night with Stars’ series
neobank Fi launched in India in partnership with Federal Bank
OPPO launches campaign titled #EveryEmotionInPortrait with #RenoShowReels in partnership with Instagram
Microsoft announces social entrepreneur accelerator in India in partnership with Ashoka
ArtBAB Debut in India with it’s first exhibition in New Delhi

Read the news here

Roadies Rostel opens its first theme-based experiential resort in Ahmedabad with Sonu Sood
Roostels India, in collaboration with Viacom18 Consumer Products, opens one of its kind experiential holiday staycation in India. Roadies Rostel in Ahmedabad in collaboration with Leisure ARC is the first franchisee under the ‘Roadies Rostel brand’. This strategic move marks a significant milestone for the company as it plans to expand its footprint in at least 15 more locations across the country.
Through Roadies Rostel in collaboration with Leisure Arc, guests can look forward to an immersive experience and unmatched hospitality. They can also participate in various sports and leisure activities. The Ahmedabad resort also has 17 Roadies-themed rooms that have been specially designed, keeping the needs of today’s travellers in mind.
The launch event in Ahmedabad was attended by Sonu Sood, who is a popular Indian actor, film producer, humanitarian, and philanthropist, along with Roadies – Karm ya Kaand Insiders Abhimanyu Raghav and Shreya Kalra, Ex-Roadies – Nandini and Colors Gujarati artists – Arman Kotak aka Akash Pandya from Rashi Rikshawwali and Swara Soni aka Vaishaki Shah from Moti Baa Ni Nani Vahu.
Commenting on the launch, Mr Amit Shah, Managing Director Leisure ARC, said, “We are delighted to be a franchise partner of Roadies Rostel. Our property has been specially designed to cater to the needs of adventure enthusiasts, and guests can expect comfortable accommodations with modern amenities, delicious local cuisine, and a vibrant community of like-minded travellers and explorers. Roadies Rostel Leisure ARC offers a unique experience and will be a popular weekend destination for people of Ahmedabad and attract backpackers from across the country.”
Sachin Puntambekar, Business Head, Consumer Products, Viacom18, said, “We are thrilled to announce the launch of Roadies Rostel, in Ahmedabad. This is a significant first step in the journey of Roadies Rostel and we look forward to redefining the boundaries of hospitality and bringing the spirit of Roadies to the realm of travel and backpacking.”
Roadies Rostel is one of its kind experiential holiday brand in the country and allows guests to live the Roadies experience and connect with like-minded people. The franchisee properties will have several adrenaline-pumping challenges that are inspired by the iconic Roadies show. Through its consistent efforts and widespread marketing, the company has plans for exponential growth with this property.
After the star-studded launch in Ahmedabad, Roadies Rostel is eyeing opening similar staycations in Bengaluru, Shimla, Manali, Kasauli and Goa.



Leave a Reply

Your email address will not be published. Required fields are marked *

fourteen − 13 =