India’s no.1 city-centric music and entertainment company, Mirchi has launched its all-new radio show – Mirchi Sunday Suspense Hindi.
Sunday Suspense Hindi brings some dramatic readings from Indian literature to life. The show will recite stories of horror, suspense, crime, and more. The show went live on 19th September 2021 and is now available for listeners every Sunday from 3 PM to 4 PM on Radio Mirchi.
Mirchi’s Sunday Suspense Hindi takes its listeners through the gripping stories that are sure to send a shiver down their spines, with the help of an immersive audio experience through the play of music, background score and enthralling sounds. Through this format, Mirchi brings some of India’s most captivating stories fueled with suspense and thrill. The show will feature famous stories by celebrated authors namely, Satyajit Ray, Sharadindu Bandyopadhyay0 and Conan Doyle.
The forty-minute-long show will not only air on radio across — Madhya Pradesh, Maharashtra, Chhattisgarh, Uttar Pradesh, Gujarat, Rajasthan, North, Delhi, Mangalore and Bengaluru — but also in international markets in the UAE and USA. Sunday Suspense Hindi will also be available to stream on Spotify, along with two more of Mirchi’s marquee shows — Sunday Suspense Bangla and Calling Karan season 1 and 2.
Commenting on the show’s launch, Nandan Srinath said, “As a leading multi-format, multi-content brand, Mirchi is always on a lookout for newer avenues to deliver best-in-class entertainment to its audiences. The launch of ‘Sunday Suspense’ is an effort in this direction whereby we’re not only launching fresh formats on radio but also providing some nail-biting, dramatized renditions of horror and crime stories from the Indian literature. The popularity of ‘Sunday Suspense Bangla’ strengthens our confidence in this new show and we are looking forward to our listeners’ response to it. We are also happy to have partnered with Spotify as this will enable our discerning consumers to access our content 24*7.”