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SHAAN Makes His Radio Host Debut With Big Radio Reel Only On 92.7 BIG FM

MediaInfoline February 11, 2016
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Adding to its bouquet of distinctive and entertaining programming line-up, 92.7 BIG FM, India’s largest and the No.1 radio network launches yet another show BIG Radio Reel. The show will be hosted by one of the most popular and versatile singers in the country, Shaan, who has also received numerous accolades, honours and awards for his soulful and enchanting voice. BIG Radio Reel will take the avid listeners of 92.7 BIG FM through the life journey of a celebrated Bollywood personality on their Birthday. The show will go on-air in 36 Hindi-speaking markets,  between 7 – 9 am on the day of the celebrity’s birthday.

Bestowed with titles like ‘Golden Voice of India’ and ‘Magician of Melody’, Shaan has lent his voice to many popular actors for films across languages and genres and has worked with the some of the best music directors in India. With his debut as a radio host on 92.7 BIG FM, the multitalented singer will celebrate the Birthdays of the very same celebrities he has sung for. The show, BIG Radio Reel, and Shaan will entertain discerning listeners with interesting trivia from the life of Indian cinema stars while taking them through the celebrity’s personal life, relationships, achievements and high and low points in the glamour world amongst many such never-heard-before stories.

Talking about BIG Radio Reel, singer/actor Shaan said, “This is the first time that I will be hosting a show on radio and I am very excited about it. Moreover, I will be talking on a subject that is close to my heart. I am happy to share some interesting trivia from the life of noted personalities of Bollywood with the listeners. This in a way will be a tribute from my side and a little gesture of thanks for the stalwarts of Indian Cinema.”

On the launch of this new show a spokesperson from 92.7 BIG FM said, “BIG Radio Reel is a step forward towards providing quirky and fascinating content that would resonate well with our audiences. With the launch of this show Bollywood fans will get to start their day with Shaan’s enchanting voice and interesting stories from the lives of their favorite stars. It is our firm belief that we will raise the bar with BIG Radio Reel and Shaan as the host of the show, with his spellbinding voice and upbeat enthusiasm.”

The new show will see a robust multi-media promotional plan across key markets, which will include a 360 degree marketing campaign. The radio network will engage with viewers and trade partners locally and nationally through multiple platforms.

 

 

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