The Co-Founder of FoxyMoron and Zoo Media, Suveer Bajaj along with the Founder of Ishtehari, Umair Kazi have started a podcast 883 to Infinity. The podcast will be focused on starting a metamorphic dialogue on the culture, heritage, interests, and values that both India and Pakistan share. This podcast will act as a bridge to the gap of approach not only for the citizens of both countries but also globally.
Ishtehari is an advertising agency in Karachi that has won many awards. The title of the podcast, 883 to Infinity basically refers to the distance between Karachi and Bombay and the relation of the two admen who are both Sindhi. The duo hopes to achieve positive outcomes via their relatable and light-hearted dialogues in the podcast.
In the first episode of 883 to Infinity, which is Train to Pakistan, Suveer and Umair talk about their decade long friendship and their experiences on visiting the countries respectively. Both of their lives in Bombay and Karachi echoes similar states in music, food, family values, etc. In the upcoming episodes, the duo will be chatting with the entertainers Junaid Akram and Cyrus Broacha on the roles played by culture and content in bridging the perception gap. In other episodes, they will also be discussing the love story of an Indian and Pakistani couple, who met each other on a cricket match and later got married. Other than these, the future episodes will also experience various guests ranging from musicians, sportspersons, policymakers, authors, etc.
Speaking about the Podcast, Suveer said “As a media professional, I’ve been cognizant of the role that the media plays in defining Pakistan and Pakistanis in a stereotypical fashion. Over the last decade, Umair and I have had conversations about how while our countries have differences, on a humane level we are regular people who have a similar outlook on things, be it movies, work from home challenges. Or even how racism against ‘brown’ skinned people affects us as a collective. It’s this transformative dialogue that we want to initiate between in a relatable and humorous way. A podcast couldn’t have been a better means to put this thought into action.