Tag: Advertisement, ASCI, deodorant, product
The Advertising Standards Council of India ( ASCI ) Statement On Advertisement of a deodorant product
MediaInfolineJun 04, 2022
On the morning of the 3rd of June 2022, The Advertising Standards Council of India (ASCI) was alerted to an advertisement of a deodorant product, which was potentially...
ASCI bats for greater inclusion in advertising
Madhushree ChakrabartyMay 25, 2022
The Advertising Standards Council of India (ASCI) has updated its code to add greater inclusivity in advertising depictions. The ASCI code already required ads to not...
The Business Case For Positive Gender Portrayals In Advertising Is Real, Say ASCI and Kantar
Madhushree ChakrabartyApr 20, 2022
Advertising in India is mainstream, all-pervasive and has a role in shaping our shared consciousness. And now, there is proof that progressive portrayals of gender in...
ASCI takes cognisance of gaming ad violations during IPL broadcast
Madhushree ChakrabartyApr 12, 2022
The Indian Premier League (IPL), the latest edition of which kicked off on March 26, has witnessed high-decibel advertising from the online real-money gaming industry....
ASCI regulation on virtual digital assets: How effective it is for VDA industry?
Choudhury RajeshwariFeb 28, 2022
The Advertising Standards Council of India (ASCI) has issued new guidelines for virtual digital assets (VDAs). In a recent announcement, the council has underlined the...
ASCI frames guidelines for advertising and promotion of virtual digital assets and services
Madhushree ChakrabartyFeb 23, 2022
Even as the Indian government continues to work on the framework for Virtual digital assets, commonly referred to as crypto or NFT products. advertising for these...
Paid Partnership tag on Instagram now accepted as adequate disclosure for influencer advertising, says ASCI
MediaInfolineFeb 14, 2022
The Advertising Standards Council of India, a voluntary self-regulatory organization of the advertising industry in India, released the guidelines for influencer...
ASCI aims for consolidation – Subhash Kamath re-elected as chairman
MediaInfolineOct 28, 2021
The Advertising Standards Council of India’s (ASCI’s) board has elected Subhash Kamath for a second consecutive term as chairman. NS Rajan, Managing Director,...
ASCI-Futurebrands unveil the gendernext report on depiction of women in advertising
Shreoshree ChakrabartyOct 20, 2021
To help brands and advertising agencies shape gender narratives in a positive way, The Advertising Standards Council of India (ASCI) and Futurebrands, have unveiled the...
ASCI launches “Advertising Advice” service to help brands
Madhushree ChakrabartySep 22, 2021
The Advertising Standards Council of India (ASCI) has launched an Advertising Advice service, that is aimed at helping brands determine if their ads violate any ASCI...