The Advertising Standards Council of India (ASCI) has appointed Pitchfork Partners Strategic Consulting as its public relations and digital counsel following a multi-agency pitch. Pitchfork Partners will ensure effective communication navigation for ASCI’s stakeholders to ...
The Advertisement Standards Council of India (ASCI) has introduced guidelines (Appendix 1) for usage of Awards/Rankings in advertisements effective February 1, 2020. It has become increasingly common for advertisers to make superiority claims in advertising for ...
At the board meeting, following the 33rd Annual General Meeting of The Advertising Standards Council of India (ASCI) held, Mr. Rohit Gupta, President, Sony Pictures Networks was unanimously elected the Chairman of the Board of ...
On the back of the Consumer Protection Act passed in parliament recently comes a District Magistrate Court’s order that ASCI decisions are applicable to members as well as non-members. Until now a large number of ...
During the month of February 2019, ASCI investigated complaints against 243 advertisements, of which the advertisers ensured corrective action for 63 advertisements once they received the complaints from ASCI. The Consumer Complaints Council (CCC) of ...
‘World Consumer Rights Day’, originated in 1983, is an occasion to remind the world about the importance of observing and enforcing consumer rights. It is celebrated with a purpose to unite the consumers and reiterate ...
In August and September 2018, ASCI investigated complaints against 590 advertisements. For 131 advertisements, the advertisers promptly ensured corrective action as soon as the complaints were received. ASCI’s Consumer Complaints Council (CCC) upheld complaints against ...
In July2018, ASCI investigated complaints against 295 advertisements. For79 advertisements, the advertisers promptly ensured corrective action as soon as the complaints were received. ASCI’s Consumer Complaints Council (CCC) upheld complaints against 176 advertisements froma total ...
Mr. D. Shivakumar, Group Executive President, Corporate Strategy at Aditya Birla Group was unanimously elected as the Chairman of the Board of ASCI. As the member of the Board of Governors for three years, supporting ...
In May 2018, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 143 advertisements out of the total of 260 advertisements that were evaluated by the CCC. Of these 143 advertisements against which complaints were upheld, ...
