Tag: audience engagement, Bigg Boss Season 19, digital entertainment, JioHotstar, Non-fiction Show, OTT Opening, Salman Khan, Sponsorship, Streaming Records
Bigg Boss Season 19 Smashes Records With The Biggest-Ever OTT Opening For The Franchise In India
TLDR: Bigg Boss Season 19 has achieved a record-breaking OTT opening on JioHotstar, becoming the franchise’s biggest digital launch in India with a significant...
Bigg Boss Malayalam Season 7 Records the Biggest Season Opening Ever on JioHotstar
TLDR: Bigg Boss Malayalam Season 7 has achieved a record-breaking opening on JioHotstar, clocking 12.6 crore minutes of watch time, a 225% surge from previous seasons,...
Zee TV UK’s Watch Party for “Chhoriyyan Chali Gaon” Delivers Laughter, Nostalgia, and Rave Reviews
TLDR: Zee TV UK successfully hosted a pre-launch watch party in London for its new reality show, “Chhoriyyan Chali Gaon,” which showcases city women adapting...
iCubesWire to Manage Swiggy’s Growth, Affiliate, and Influencer Marketing Campaigns
iCubesWire, a global ad tech platform, has been awarded the mandate to handle Swiggy’s growth marketing, influencer marketing, and affiliate campaigns. The...
Loco partners with LiveLike to enhance gaming fan experiences
Loco and LiveLike have teamed up to provide interactive features and a loyalty rewards program for gamers, aiming to enhance the live-streaming experience and...
ABP Network Launches ‘AIRA’, the First Telugu AI Anchor, on ABP Desam’s Second Anniversary
ABP Network introduces ‘AIRA’, an AI Anchor in Telugu language, to celebrate the second anniversary of ABP Desam, its fastest-growing Telugu news...
Hubhopper partners with Superfan to enhance podcasting experience
Hubhopper and Superfan have joined forces to create immersive and engaging content experiences for podcasters and their audiences through augmented reality. This...
Digimaze gains the performance marketing mandates for Just Watches and CottonWorld
After effectively winning multiple brand mandates, Digimaze has successfully managed to win the performance marketing mandates for Just Watches and CottonWorld. Just...
