Tag: Advocacy., beverage industry, Communications Agency, FMCG, Indian Beverage Association, Kaizzen, Partnership, Public Relations
Indian Beverage Association Appoints Kaizzen for Public Relations and Advocacy Support
MI NewsdeskNov 12, 2025
TLDR: The Indian Beverage Association (IBA) has appointed Kaizzen, a leading integrated communications firm, to manage its public relations, public affairs, and advocacy...
Michele Morrone Lights Up Mumbai at HELL ENERGY DRINK’s Grand ‘WIN WITH HELL’ Celebration
MI NewsdeskSep 30, 2025
TLDR: HELL ENERGY DRINK concluded its ‘WIN WITH HELL’ consumer campaign with a grand celebration at The Taj Mahal Palace, Mumbai, featuring global brand...
Carlsberg India Signs MoU with Ministry of Food Processing Industries at World Food India 2025
MI NewsdeskSep 29, 2025
TLDR: Carlsberg India has signed an MoU with the Ministry of Food Processing Industries (MoFPI) at World Food India 2025, committing ₹1,250 crore in investments for...
Budweiser 0.0 Launches It’s First-Ever Festive Campaign In India ‘Made For Celebrations’
MI NewsdeskSep 26, 2025
TLDR: Budweiser 0.0 has launched its inaugural festive campaign in India, ‘Made for Celebrations,’ aiming to position the brand at the heart of modern Indian...
Bonga Bonga Mystery Liqueur Breaks Onto The Global Stage With Three International Award Wins On Debut
MI NewsdeskSep 17, 2025
TLDR: Bonga Bonga Mystery Liqueur has made an impressive global debut, securing three prestigious international awards, including Silver at The Spirits Business Global...
CASHMIR – India’s 1st Small-Batch Organic Vodka Wins ‘Gold’ At The Vodka Masters 2025
MI NewsdeskSep 09, 2025
TLDR: CASHMIR, India’s first premium small-batch organic craft vodka from Piccadily Distilleries, has won a Gold medal at The Vodka Masters 2025 by The Spirits...
Carib Premium Strong Beer Nears 50,000 Cases in Just 2.5 Months in Uttar Pradesh
MI NewsdeskAug 18, 2025
TLDR: Carib Premium Strong Beer has achieved remarkable sales, nearing 50,000 cases in just 2.5 months in Uttar Pradesh, driven by its unique Caribbean-inspired...
House of McDowell’s Soda Onboards Vijay Deverakonda as Brand Ambassador
MI NewsdeskAug 11, 2025
TLDR: House of McDowell’s Soda has announced actor Vijay Deverakonda as its new brand ambassador, joining Kartik Aaryan, to promote the theme of friendship...
Actor Entrepreneur Karan Tacker Unveils Goonda: Indian Grown Agave Spirit & Energy Drink Brand
MI NewsdeskAug 05, 2025
TLDR: Actor and entrepreneur Karan Tacker has co-founded GOONDA, a new lifestyle brand launching ‘El Goonda,’ a premium 100% Indian-made agave spirit, and...
Blenders Pride Expands Premium Portfolio With The Launch Of Blenders Pride Four Elements In Haryana
MI NewsdeskJul 24, 2025
TLDR: Blenders Pride launched its new premium whisky, “Blenders Pride Four Elements,” in Haryana with a spectacular haute couture event featuring actor...


























