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Summercool Enters in Branding Collaboration with Blockbuster “De De Pyaar De 2”

TLDR: Summercool Home Appliances has announced a branding collaboration with the upcoming Bollywood film “De De Pyaar De 2,” featuring stars Ajay Devgn and Rakul...

Shaadi ka joda? Check. Baraat? Check. Pheras? Umm… Not Really!

TLDR: Zepto and Bingo! Tedhe Medhe collaborated to host ‘The Great Indian Fake Shaadi,’ a ticketed, over-the-top wedding experience for Gen Z, featuring...

Zepto Along With Britannia Kick Off The Wedding Season With The Great Indian Fake Shaadi

TLDR: Zepto and Britannia collaborated to host ‘The Great Indian Fake Shaadi,’ a grand promotional event at Ira Luxe with over 300 invitees, including top...

Karan Johar Brings His Signature Flair to Nuuk’s New-Age Appliances

TLDR: Nuuk, a D2C home appliance brand, has partnered with filmmaker Karan Johar for a multi-film advertising campaign. The campaign highlights Nuuk’s...

Carlsberg In Partnership With Liverpool FC Launches Carlsberg Smooth Limited-Edition ‘Miracle Of 2005’

TLDR: Carlsberg India, in partnership with Liverpool FC, has launched a limited-edition ‘Miracle of 2005’ can and a ‘Live the Miracle’ campaign. This initiative...

M.S. Dhoni Joins Hands with Arth by Emcure to Launch “So Jao” Campaign

TLDR: M.S. Dhoni has partnered with Arth by Emcure, a wellness brand, to launch the ‘So Jao’ campaign for their Sleep Support Gummies. The campaign,...

Hush Puppies Launches “The Iconic Collection” with Creator Prakhar Gupta

TLDR: Hush Puppies has launched “The Iconic Collection” of comfortable and stylish footwear for the festive season, featuring creator Prakhar Gupta in its...

KNWLS Nike Redefines Athletic Elegance in New Apparel and Footwear Collection

TLDR: KNWLS and Nike have launched a new eight-piece apparel and footwear collection for women, blending athleticism, elegance, and avant-garde fashion. The collection...

Coca-Cola and Google Gemini Light Up Diwali with “Festicons” where Tradition Meets AI Magic

TLDR: Coca-Cola India has partnered with Google Gemini to launch “Festicons” for Diwali, an AI-powered initiative allowing consumers to create and share...

Instamart’s Asli Sona Campaign With Sonakshi Sinha Has It All This Diwali

TLDR: Instamart has launched its ‘Asli Sona’ Diwali campaign featuring Bollywood star Sonakshi Sinha, emphasizing the quick commerce platform’s...