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: Survey results showing 80% preference for short content on social media

Axis My India Survey Reveals 80% Preference for Short Content on Social Media

  : A recent survey by Axis My India shows that 80% of respondents prefer watching short content on social media channels daily. The survey also provides insights...

"Illustration depicting the legal and ethical implications of generative AI in advertising."

ASCI and Khaitan & Co Release Whitepaper on Generative AI in Advertising

  The Advertising Standards Council of India (ASCI) and Khaitan & Co have published a whitepaper on the opportunities, risks, and legal considerations...

: TV News Channels and Social Media as Primary News Sources in India

TV News Channels and Social Media Dominate as Primary News Sources – Axis My India Survey

  Axis My India’s latest survey reveals that TV News Channels and Social Media are the primary sources of news for Indian consumers, particularly among...