Tag: ad platforms, Conversion Tracking, data privacy, digital business transformation, First-Party Data, LS Digital, marketing technology, Performance Marketing, Software Solution, SynapseSync
LS Digital Unveils SynapseSync to Redefine Performance Marketing in a Privacy-First Era
TLDR: LS Digital has launched SynapseSync, a privacy-first platform under its DataQuark vertical, designed to unify first-party data from all customer touchpoints. This...
Fios Compliance Launches Global Open Data Intelligence and Extended KYC Platform
TLDR: Fios Compliance has launched a global Open Data Intelligence and Extended KYC Platform to automate and enhance regulatory compliance and risk mitigation checks...
Axis My India Survey Reveals 80% Preference for Short Content on Social Media
: A recent survey by Axis My India shows that 80% of respondents prefer watching short content on social media channels daily. The survey also provides insights...
ASCI and Khaitan & Co Release Whitepaper on Generative AI in Advertising
The Advertising Standards Council of India (ASCI) and Khaitan & Co have published a whitepaper on the opportunities, risks, and legal considerations...
TV News Channels and Social Media Dominate as Primary News Sources – Axis My India Survey
Axis My India’s latest survey reveals that TV News Channels and Social Media are the primary sources of news for Indian consumers, particularly among...
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